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Adwords Affiliate Direct Linking?

by lirikh
6 replies
  • SEO
    • |
Hi I just wanted to know how is google with affiliate direct linking in their adwords ads? Because I want to promote a product and create an adword ad that's linking directly to the website. Say the keywords have almost zero to none competition, and my url is unique among them. Is google going to permit it? Are there any other rules?
#adwords #affiliate #direct #linking
  • Profile picture of the author Aaron.Scott
    Google isn't a fan of any affiliate marketing in adwords. They will eventually slap your adwords campaign. If I were you I would go with yahoo search marketing, trust me you will avoid a ton of headaches.
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    • Profile picture of the author lirikh
      Even if my affiliate isn't from a popular website such as clickbank, jc, etc?

      It's an ebook from a standalone website, and they provide their own affiliate program; they allow PPC advertising, so I don't see why google will ban me.
      They don't mention anything in their TOS about this issue.

      Hmm about yahoo, how will the # of searches in my tools (MNF and MS) will vary from google to yahoo?
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  • Profile picture of the author Lucid
    Adwords DOES allow direct linking. You have to keep in mind however that if someone else does too, only one of you will have their ad shown at a time. You therefore have to be better than all those who do and that means getter a better ranking which is QS x bid.

    Here are the Adwords guidelines. There's a section called Affiliate URLs near the bottom. It doesn't say anything about direct linking not being allowed but does say you shouldn't use a landing page containing affiliate links. Doesn't use those exact words but that's what they mean.
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    • Profile picture of the author lirikh
      Originally Posted by Lucid View Post

      Adwords DOES allow direct linking. You have to keep in mind however that if someone else does too, only one of you will have their ad shown at a time. You therefore have to be better than all those who do and that means getter a better ranking which is QS x bid.

      Here are the Adwords Guidelines, There's a section called Affiliate URLs near the bottom. It doesn't say anything about direct linking not being allowed but does say you shouldn't use a landing page containing affiliate links. Doesn't use those exact words but that's what they mean.
      Ah that's good to hear, but I don't think anyone else will have the same URL as me, since I'll be choosing quite an unique product and low-competitive keywords. I'm just glad that google won't ban me if I direct link to affiliate sites. Btw, I've read somewhere that I should put "aff" somewhere in my ad, is that necessary?

      And a more general question:
      Say there's no competition for the keyword: "TREE HUNGER GATHER" (random keyword lol), but "TREE HUNGER" is competitive and there's high bids, can I still bid 0.10$ and be in #1 spot for the "TREE HUNGER GATHER" (phrase match) keyword? However, if people type "tree hunger gather" in the search engine (without quotes, therefore broad search), will my ad still be in #1 place?

      I've been testing, and for example I see "credit card" has a page full of adwords ads, but when I type "credit card with 0 interest for 1 year" (without quotes) in the search engine, there's 0-4 ads (btw why do ads sometimes dissapear and appear?), so can I still bid 0.10$ for "credit card with 0 interest for 1 year" and be on the first page?

      Thanks!
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  • Profile picture of the author Lucid
    > I've read somewhere that I should put "aff" somewhere in my ad, is that necessary?

    That's an old rule, years old in fact. You don't need to include "aff" anymore.

    As I explain in the FAQ, your ranking is based on your QS and your bid. If you outrank other advertisers for any keyword that gets triggered, you will be placed ahead of them. So if you bid ten cents for "tree hunger gather", you still need to outrank those bidding on the shorter "tree hunger" keyword. You do get some advantage because your keyword is more relevant (more closely matches) but you are still competing against the others whose keywords are more generic.
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    • Profile picture of the author lirikh
      But why would I need to bid higher for the keyword phrase "Tree hunger gather" if there's no competition for that exact keyword (when typing "tree hunger gather" in google, there are no ads visible)? Will my 0.10$ be the highest for that specific long keyword and be #1?
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