13 {{ upvoteCount | shortNum }}
13 {{ upvoteCount | shortNum }}

What are the best practices for Google optimization?

by Santos Bulus
11 replies
  • SEO
    • |
I was wondering what would be the most important aspects of an effective Google optimization for a company web site, especially on-page SEO factors. I had appreciate any help.
#google #google optimization #optimization #practices #seo
  • Profile picture of the author Bewley
    Originally Posted by Santos Bulus View Post

    I was wondering what would be the most important aspects of an effective Google optimization for a company web site, especially on-page SEO factors. I had appreciate any help.
    Google kindly *cough* tell you what they look for as regards to best on-page SEO practices:

    Here is a link to their pdf download that tells you how to SEO your page and website structure:

    http://www.google.com/webmasters/doc...rter-guide.pdf

    Adrian
    {{ DiscussionBoard.errors[1827575].message }}
  • Profile picture of the author joesmith
    Banned
    [DELETED]
    {{ DiscussionBoard.errors[1827578].message }}
    • Profile picture of the author paulgl
      You don't need a site map.
      title is not a meta tag, but should be optimized.
      meta keywords is useless.
      meta description is not taken into account for rankings.

      Google tells you that good, desirable content is great.
      Quality backlinks from high PR sites is also fantastic.

      Use the <h1>, etc... headings to emphasize content.

      Paul
      Signature

      If you were disappointed in your results today, lower your standards tomorrow.

      {{ DiscussionBoard.errors[1829409].message }}
      • Profile picture of the author webtrix
        Originally Posted by paulgl View Post

        meta description is not taken into account for rankings.
        But it's often used in SERP's so don't overlook this. Your Title and sometimes description is displayed to searchers, and based upon that they decide if they are going to visit your website or not.
        {{ DiscussionBoard.errors[1983278].message }}
  • Profile picture of the author rogerbauer
    Paul,
    Mild disagreement on just a couple of things.

    Optimizing meta keywords and descriptions may not do anything for organic listings now days, but they still play a role in PPC. Overlooking that stuff at the beginning may come back to bite someone if they run a PPC ad down the road.
    {{ DiscussionBoard.errors[1830740].message }}
    • Profile picture of the author HCLee
      Once your site is indexed it is important to ensure that your site maintains a good crawling rate as that determines how well search engines like your content. You have to ensure that you do not have any broken links on your website and have a good and smooth navigation structure.When your pages are properly structured it makes your content friendly to not just your human visitors but also search engines.
      Signature
      Electric Foot Warmers -End your cold feet days now.
      {{ DiscussionBoard.errors[1831219].message }}
  • Profile picture of the author rickybotham
    You have to post regularly. Also you have to maintain it.
    {{ DiscussionBoard.errors[1842790].message }}
  • Profile picture of the author Fini shell
    If you wana go for optimization of your site. Be sure your website is rich in content. The content should be original and informative to the viewer. Try to use atleast one h1 heading for the every keywords in the page. Dont forget meta tags. You have to specify keywords, title and description in meta tags. Last but important is the backlinks coz google rates your website as per your backlinks.
    {{ DiscussionBoard.errors[1903595].message }}
    • Profile picture of the author andytoan86
      These are something you should consider inside your website when you do On-Page SEO: Use Keywors in the following places (The first four items are particularly important, with Google giving weight to keywords found in the title much more than any of the other locations)

      1. Title: Use starting with first or second word in the title
      2. Heading - Use CSS to control the size of heading
      3. First paragraph of page - Bold and/or italicize keyword also
      4. Link(anchor) text
      5. Last paragraph of text
      6. URLs
      7. Folder & file names
      8. Image ALT text
      9. Link TITLE attribute text
      {{ DiscussionBoard.errors[1903705].message }}
  • Profile picture of the author Fini shell
    Originally Posted by Santos Bulus View Post

    I was wondering what would be the most important aspects of an effective Google optimization for a company web site, especially on-page SEO factors. I had appreciate any help.
    If you wana go for optimization of your site. Be sure your website is rich in content. The content should be original and informative to the viewer. Try to use atleast one h1 heading for the every keywords in the page. Dont forget meta tags. You have to specify keywords, title and description in meta tags. Last but important is the backlinks coz google rates your website as per your backlinks. Backlinks are the links of your website on other websites.
    {{ DiscussionBoard.errors[1982254].message }}
  • Profile picture of the author anoop
    If you want to optimize your sites according to the google search engine then you have read the google webmaster blog. you can also read matt cutt blog
    {{ DiscussionBoard.errors[1983055].message }}
  • Profile picture of the author kyrious
    in my opinion your keywords should be on your domain name this is probably the first step on onsite optimation
    {{ DiscussionBoard.errors[1983526].message }}

Trending Topics