Best Place to Learn High-Level SEO?
- SEO |
I am looking for a course, program or membership that is a recognized authority in SEO, inside and outside of the Internet marketing crowd so I can better learn how to tackle national/International SEO campaigns for potentially big clients.
I was thinking about maybe something like SEOmoz, but I am really open to some good suggetions?
Here is why:
My background is predominantly as an affiliate marketer and manager. I have also done a bit of work in PPC, SEO and I have project managed a couple of websites selling info products and software to webmasters. The company I worked for last year flirted with the idea of offering it's knowledge to local and offline business. After a little experience of it, I decided this is something I would really like to do myself in my own business.
Since then, I have setup an online marketing agency, and we have been helping local offline business get to the front page of Google, and increase traffic to their website, and enquiries to their business. We have got reasonably proficient with this and we are enjoying the business.
We have just been approached (via a contact and friend) by a national company who want us to help them rank in a very competitive niche. THese guys are used to dealing with big SEO agencies and have hundreds of websites and their turnover is insane. They are looking for new SEO expertise though. They said they would give us one website as a project to work on. They are basically "taking a punt on us".
If we prove ourselves on this site, they are going to send more business our way. In effect, they are giving us a chance.
They have given us a website which is 5 years old (roughly) but gets very little to no traffic. They asked us to put together a proposal and find some niche keywords to rank for.
Every keyword is so competitive, and the niche they are in is BIG money, with the top terms being dominated by companies paying £50k (Brit money) a month on SEO.
We are confident and capable with local SEO and low competition keywords, but this is new and scary territory to us! We don't want money for nothing and we are really keen to make a good job of this.
We want to expand our learning in SEO and get it to a reasonably high-level. It's a skill set we know for sure we can definitely profit off in the future as well, so we'd like to get good at it!
Like I say, SEOmoz was my first thought as a place to start, but really keen to get some advice, thoughts and suggestions?
Really appreciate any help anyone could offer.
Kindest regards!
Alex
NA
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