What about keywords with extra...words?

3 replies
  • SEO
  • |
If I am optimizing my site with a keyword phrase, "New York Pizza," for example, but newyorkpizza.com, newyorkpizza.net and newyorkpizza.org are already taken, does using bestnewyorkpizza.com dilute my SEO juice by having the word "best" thrown in the url? What about pizzanewyork.com?

What if I added a number like newyorkpizza10001.com? Does that mess it up? Who can give me the down low on domain names that are optimized for their keyword phrases? What works and what doesn't.

Thank you in advance to the virtuous and benevolent Warrior Forum.

The Supafly
#domain names #extrawords #keyworddomainname #keywords #keywordurl
  • Profile picture of the author Supafly
    I should add that i have tried to use dashes in the past and they do not seem to work as well. new-york-pizza.com or newyork-pizza.com doesn't really seem to do it.

    What's your experience?

    The Supafly

    PS. If you haven't noticed, I am clearly using "New York Pizza" just as an example.
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  • I've just been confronted with the same problem this week and the main domain I wanted was taken and all that was left were the .eu and .org which would not be suitable.

    I think adding extra keywords in the domain to get as close as possible will not help because it makes it harder for your visitors to remember your site, which I think is more important than securing a domain for SEO purposes.

    If you goal is purely SEO ranking, then I'd suggest going for the dashes which are more favourable with search engines. I've seen a software website doing brilliantly in search engine rankings with about 3 dashes in the domain.
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  • Profile picture of the author Supafly
    Here's another thought: What if you had a really cool domain that was easy to remember for customers and used one of the inner pages for SEO, say a landing page.

    Your site could be www.thepizzanazi.com. Say the keyword "new york pizza" was an extremely popular search term. You could have a landing page that was www.thepizzanazi.com/newyorkpizza/.

    I have done this with a back pain website and have had extremely good results with it. However, I haven't tested it on other sites so I don't know if the domain had anything to do with the page's ranking or if i just had a good overall SEO strategy.

    Unlike your experience, this method has proven better for me than any site I've tried to rank with dashes in the domain.
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