Why Am I NOT Ranking Higher??

9 replies
  • SEO
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Hello All,

I am new to this forum and very happy I found it! I am having a very difficult time understanding why I am not outranking some of my competitors for a particular keyword. I am currently ranked #11 in Google for this keyword. The number one competitor has zero inbound links to the page they are ranked for. I have 20 inbound links to this page with the following PR:
11 from PR0
3 from PR1
2 from PR2
2 from PR3
2 from PR4
all of these links have my keyword in the anchor text of the inbound link.

I would love some insight on this. Oh, and, my on page factors are in place as well, I have got the keyword in my title, keyword, and description as well as in the content of the page.

I really just don't understand. Any light you can shed would be fantastic!

Thanks a million!
#higher #ranking
  • Profile picture of the author Colin Theriot
    How much other content is on the site? Add more. Do any of the other pages have backlinks to them as well? Add more. If you're doing onpage right, the next step is build MORE pages with correct onpage, and get more links to all your pages. Period. That's SEO. More pages, more links.
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  • Profile picture of the author Stephen Crooks
    There are other factors..

    1. Keyword in domain?
    2. domain age
    3. Have you perhaps over-optimized? (just as bad as under optimization)
    4. How long this other site has been indexed for that keyword?
    5. The quality of your incoming links.

    Originally Posted by sunbrst30 View Post

    Hello All,

    I am new to this forum and very happy I found it! I am having a very difficult time understanding why I am not outranking some of my competitors for a particular keyword. I am currently ranked #11 in Google for this keyword. The number one competitor has zero inbound links to the page they are ranked for. I have 20 inbound links to this page with the following PR:
    11 from PR0
    3 from PR1
    2 from PR2
    2 from PR3
    2 from PR4
    all of these links have my keyword in the anchor text of the inbound link.

    I would love some insight on this. Oh, and, my on page factors are in place as well, I have got the keyword in my title, keyword, and description as well as in the content of the page.

    I really just don't understand. Any light you can shed would be fantastic!

    Thanks a million!
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    • Profile picture of the author ARVolund
      How long have you had the links? They longer you have them the more good they will do you.

      Just because you do not see any back links to the other site does not mean there are not any. Where did you check for them?

      What types of links do you have? That makes a difference as well.

      And last but not least 20 links is really nothing. Build more links...........

      Build that many every day this month and I would imagine things would improve quite a bit.

      Richard
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      • Profile picture of the author sunbrst30
        I am using market samurai to determine what the competitor's links are and to determine the anchor text they are using. I am finding link building to be a bit difficult. This is what I have been doing:

        1. Writing articles and submitting them to sites like: associatedcontent.com, squidoo.com, hubpages.com, and ezinearticles.com. Once I submit the articles I bookmark them in digg, delicious, propeller and tweet and post them on facebook.
        2. I make blog comments (do follow comments) on sites both related and not related to my niche.
        3. I have recently found I high PR website in the same niche that allows you to maintain your own blog on their website. I just started posting content on that site.
        4. I create notes on my facebook page with backlinks to the website.
        5. I post an article on my blog that links back to my site
        6. I post an article on my own website that links back to the pages I am attempting to rank for.
        7. I do NOT try to obtain paid links to my site... should I?

        Any other suggestions would be GREATLY appreciated. Or if I am doing this ALL wrong, that would help too! Thanks again for your help.
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        • Profile picture of the author ARVolund
          Not thinking your are doing it wrong though I do not believe the facebook links are going to do you any good ranking wise though you may get traffic from them.

          You do need more and maybe more of a variety as well.

          Try using spyglass for checking the links and see what you get. They do have free/trial version I believe.


          Richard
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  • Profile picture of the author sunbrst30
    My site is an ecommerce website. The keyword is included in the url of the page. My site has approximately 1,200 products, an articles section (I add one quality article to the website once per month). My domain is only 2 years old, whereas the #1 ranked site is about 11 years old. And the #1 ranked site has many more indexed pages than I do. I didn't realize that those things carried more weight. I honestly thought it was all about on-page and off-page factors. Should I create more inbound links without the keyword in the anchor text. Links with "click here" and links that have only the domain name?

    How would I be over optimizing? Would over optimization be if all of the links pointing to the page had the exact keyword phrase I was trying to rank for?

    Thanks so much for your help.
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  • Profile picture of the author petr_ind
    There are many factors,
    1. Keywords density.
    2. Link build, i think you have to build more
    3. good quality content to drive traffic.
    4. Remember, other site also doing SEO, and maybe they do more than you
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  • Profile picture of the author JoshBrown
    It's all about IBLS. Check and compare your cache date with your competitor(s). What is it?

    There are many factors related to the quality of an IBL:

    Cache Date (the "new PR")
    Page Rank
    Domain Age
    Number of IBLS
    < 100 OBLS on home page
    etc.

    Check out their IBL quality the above criteria and compare it to yours. It's not all about PR.

    Good Luck,
    Josh
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    • Profile picture of the author HCLee
      Try to get more one-way links as these are the best backlinks to have. Do linkbaits like giveaways, free reports, write guest posts, write and submit articles to top article directories like ezinearticles, goarticles.
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