Simple Keyword Question.

by 5 replies
6
Hey warriors, i have a simple question regarding keywords with adwords.

Lets say I am bidding for the word "timeshare".

would it make sense to also bid for the word "time share", or are those 2 keywords the same to Google?

Thanks.
#search engine optimization #keyword #question #simple
  • No, they're not the same. You should bid on both... Just make sure they're bracketed. You don't want junk traffic from "time" or "share"...
    • [1] reply
    • What about bidding on the pleural of the word...like "timeshares"?
      • [1] reply
  • This is a simple question to answer - go to Google keyword tool and just find out. It will tell you. Although they are in fact slightly different, Google is smart enough to understand not only this relationship but also it understand synonyms like running and jogging. Therefore if you optimize for one, it will be much easier to optimize for the other (and google will reward you anyway for closely related words).
  • You should bid on all the words that are similar to your niche, you can exclude certain words that are not related to your site. You may even want to bid on a word that is misspelled but is similar to your topic. People often type in mispelled words.
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