Removing Google Analytics improves Search Rankings?

11 replies
  • SEO
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I met a friend the other day who told me that there have been a few articles and reports saying that removing Google Analytics from your websites, plus uninstalling it from your Google Analytics account will actually help your pages rank better in Google Search.

Any idea if this is true?

It sounds a bit dubious, why would Google penalize people on their own search engine while using their tools?
#analytics #google #improves #rankings #removing #search
  • Profile picture of the author F1SEO
    I think that one is a bit of an urban myth with no substance to it. I've heard other people say that a Google sitemap impedes rankings too - but there's never any proof.
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  • Profile picture of the author millerb7
    I'm gonna go with urban legend as well. Nobody can ever produce proof and like you said, to me it just makes no sense for google to penalize you for that.
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  • Profile picture of the author gman2319
    Maybe, the logic behind such a statement is. Having google analytics set up on your account would mean that google has access to stuff like your bounce rate and customer loyalty and how well your content is doing.
    Such data does play a role in google ranking you ....google does get such data from its toolbars but still...one can never be sure.
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  • Profile picture of the author raj5151
    there is no any proof about this..
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  • Profile picture of the author HunterSnake
    Google PageSpeed is a factor in rankings. I recently stuck my Google Analytics code in a .js file so that it may be cached and return a code 304 rather than fetched repeatedly as the user browses my site.

    This increased the speed with which my pages load and helped reduce my code vs. content ratio, both of which matter to SEO. Additionally, I save bandwidth and server resources. =)

    So, if people are reporting that removing Google Analytics helped their rankings, its probably for the reasons mentioned above: PageSpeed, less on-page code / higher content vs. code.

    Just my two cents.
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  • Profile picture of the author lwliang1
    Thanks for the feedback guys...

    Personally I think it's an urban myth, if anything it's probably the load speed of the webpages without GA that makes them rank better.

    ... although I wouldn't be suprised if Google did make a decision based on your Google analytics stats, like bounce rate and all.

    Haha well I'm still waiting for my friend to send me the articles which he said 'prooves' that the urban legend is in fact, true... :|
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    • Profile picture of the author HunterSnake
      Originally Posted by lwliang1 View Post

      Thanks for the feedback guys...

      Personally I think it's an urban myth, if anything it's probably the load speed of the webpages without GA that makes them rank better.
      You're welcome, and that's what I think, too.

      Originally Posted by lwliang1 View Post

      ... although I wouldn't be suprised if Google did make a decision based on your Google analytics stats, like bounce rate and all.
      Who knows. It's possible. I wouldn't be surprised if they used stuff like AdSense, Analytics, etc. to gather data about the web sites on which they're utilized.

      Originally Posted by lwliang1 View Post

      Haha well I'm still waiting for my friend to send me the articles which he said 'prooves' that the urban legend is in fact, true... :|
      They'll probably never show up. If they do, check the sources of the articles... or where the articles appeared on first. Sounds like total BS to me.
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  • Profile picture of the author wkathome
    Hopefully there's no validity to Google analytic's hurting your page rankings but the way Google has been acting lately, hard telling what they are up to.
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  • Profile picture of the author brettb
    It's another stupid urban myth like ".info sites being bad".

    However, sometimes JavaScript runs slow and stops humans from being able to view pages. This is probably why this myth arose.
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