Google Analytics

by 3 replies
4
We were looking at where our traffic was coming from - we saw there was a "not set". Just wondering what that is and where the traffic could be possibly coming from.
#search engine optimization #analytics #google
  • I realized I have had some of the same on my website and i was told it was from cellphones browsing the web?
    • [1] reply
    • When the keyword is (not set) it could be:

      -- Direct traffic, where the visitor typed a URL in the address bar, or had previously bookmarked the site in his browser, or clicked a link in an non-web email

      -- Referral traffic, where the visitor clicked a link on a page on a different site that pointed to your site

      -- From a cell phone, and you can tell because the screen resolution is small, like for example 320x396. But I think whenever these show up as keyword not set, they also show up as source = Direct. If someone on a cell phone uses google to search, you see the actual keyword.

      -- Patey
  • The chances are that this refers to PPC traffic. Sounds like your Adwords and Analytics accounts are not linked correctly.

    Go to Adowrds -> Reporting -> Google Analytics to see if the accounts are linked

Next Topics on Trending Feed

  • 4

    We were looking at where our traffic was coming from - we saw there was a "not set". Just wondering what that is and where the traffic could be possibly coming from.