Have you ever used PDF files to rank on SERP's?

by Quilst
7 replies
  • SEO
  • |
I saw few PDF files rank #1 on certain keywords. Do spider crawl the same way as a web page?

Very curious
#files #pdf #rank #serp
  • Profile picture of the author Brad Callen
    In my experience, getting the SE bots to the PDF to crawl is the trickiest part. Once you have done that and have your PDF with good meta data then it will get picked up. They can spider the contents of the PDF and even crawl the links. The only thing to remember is that they are often offered on sites as "printer friendly versions" which also count as duplicate content.

    Here's a poor example of a case study.. the only problem was that he was using duplicated PDF's!!

    I know this isn't specifically what you are asking about, but it's one of the best SEO guides for PDF's and it isn't often used as reference material, so I'd like to share: BruceClay - SEO for PDF Documents
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    • Profile picture of the author Quilst
      Thx for the info Brad I apriciate it!
      Just what I was looking for.
      I shared your post on FB and you got a tweet as well
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  • Profile picture of the author CatherineC
    Banned
    I've had it happen, and quickly too, with DocStoc, but I was quickly banned for spam.

    No idea why, I was using articles I wrote that were content-rich and only contained two URLs back to my squeeze page within 500 words, so who knows.

    I'm in a spammy niche though so who knows.
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    • Profile picture of the author thebitbotdotcom
      Originally Posted by CatherineC View Post

      I've had it happen, and quickly too, with DocStoc, but I was quickly banned for spam.

      No idea why, I was using articles I wrote that were content-rich and only contained two URLs back to my squeeze page within 500 words, so who knows.

      I'm in a spammy niche though so who knows.
      Seriously?!? I upload to docstoc. No problems so far.
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  • Profile picture of the author Kael41
    To answer your question directly, yes, googlebot has the capability to ocr your pdf's and thus include them as part of the index for keyword ranking. I've got pdfs specifically planted on several websites to help my rank positions.
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    • Profile picture of the author Quilst
      Originally Posted by CatherineC View Post

      I've had it happen, and quickly too, with DocStoc, but I was quickly banned for spam.

      No idea why, I was using articles I wrote that were content-rich and only contained two URLs back to my squeeze page within 500 words, so who knows.

      I'm in a spammy niche though so who knows.
      Thank you for info
      Interesting information Was the content 70% original or was duplicate?


      Originally Posted by Kael41 View Post

      To answer your question directly, yes, googlebot has the capability to ocr your pdf's and thus include them as part of the index for keyword ranking. I've got pdfs specifically planted on several websites to help my rank positions.
      Thank you
      Nice idea for easier backlinking - Do they count as DoFollow links like on youtube videos?

      Beacuse if so, one article 800 words with relevant keywords and 3 variations on each sentece/ would give 70% different article on article spinner! And you have yourself unique links pointing to your website
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  • Profile picture of the author Jordan Kovats
    I use to upload to Docstoc, stopped when they changed their outbound link policy, but since a couple weeks back, you can link again. If not, Scribd is also a good pdf hosting source where I am sure articles in there rank.
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