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Google Ranking = Keyword Relevancy + PageRank + (_____)?

by brandonbaker
1 replies
  • SEO
    • |
I'm curious to know what you guys think should fill in this equation:

Google Ranking = Relevancy + PageRank + (_____)?

Other than KW relevancy (on-page SEO) and PageRank, what else is affecting how high up in the SERPs you are?

And no, I'm not including personalization/local search in all this. Assume zero of that.

What else matters?
#google #keyword #pagerank #ranking #relevancy
  • Profile picture of the author dburk
    Hi brandonbaker,

    It's really all relevancy and how other factors influence relevancy. PageRank is a weighting factor for backlink influence on relevancy. The other major weighting factor is Trust.

    Google Ranking = On-page element's influence on relevancy + ((Backlink's influence on relevancy X Backlink's PageRank X Backlink's Trust) ... (Backlink's influence on relevancy X Backlink's PageRank X Backlink's Trust))
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