Is using www in url important?

by Roell
30 replies
  • SEO
  • |
Hey all...wanted to get some opinions...

Does a commercial website seem more legit when using www before the domain or do most people not care anymore?

Will people feel more comfortable doing business with a site that has www vs without?
#important #url #www
  • Profile picture of the author LetsGoViral
    I think it depends on how you registered your site at Google webmaster tools. There was a difference but I don't recall the details right now. Maybe someone else can elaborate.
    Signature
    Time of thinking is over.
    {{ DiscussionBoard.errors[2878389].message }}
  • Profile picture of the author Custom Things
    I find it more commercially appealing without the www nowadays, but it's personal taste I guess!
    {{ DiscussionBoard.errors[2878488].message }}
  • Profile picture of the author LetsGoViral
    Actually the shorter, the better in my opinion. It is easier for people to avoid adding three extra w's. Time is money
    Signature
    Time of thinking is over.
    {{ DiscussionBoard.errors[2878496].message }}
    • Profile picture of the author Roell
      I'm in the early stages of building this site and haven't startied backlinking yet and am currently not using www, but I still see most sites using www in their domain.

      I just don't want my site to look amateurish...
      {{ DiscussionBoard.errors[2878521].message }}
  • Profile picture of the author aandersen
    Both are proper and I don't think either seems more "legit" than the other.

    Technially, they are two diferent URLs, so the most important thing is that you pick one and remian conistant. So if start using non-www, then make sure you do everything with non-www. Do not point some links to domain.com and some links to www.domain.com

    After you make your choice, here are a few things you can do to help keep things in order.

    First, register both versions in google webmaster tools, not just one.

    Second, from within WMT go in to each domain and go to Site Configuraiton > Settings > Preferred Domain, and set the option that you chose

    Third, use htaccess to redirect www to non-www, or visa-versa.

    to go www > non-www use:

    RewriteEngine On
    RewriteCond %{HTTP_HOST} ^www.domain.com [NC]
    RewriteRule ^(.*)$ http://domain.com/$1 [L,R=301]


    to go non-www > www use :

    RewriteEngine On
    RewriteCond %{HTTP_HOST} ^yoursite.com [NC]
    RewriteRule ^(.*)$ http://www.yoursite.com/$1 [L,R=301]


    This last step is especially important because search enginges treat each as a seperate URL. By setting up the 301, page rank can all flow back to the intended domain and help focus your efforts on the version you are trying to rank. Otherwise you could end up with two seperate positions in the serps, and if peopel were to backlink to the "wrong" verion, your primary version would not get credit for it.


    That should do it, if you take all these precauions then you should be in good shape. I don't think I'm forgetting anything, but if I am, someone will come along and correct me.
    Signature

    signature goes here

    {{ DiscussionBoard.errors[2878511].message }}
    • Profile picture of the author Roell
      So do all websites in general need a 301 redirect to go from non www>www and vice versa?
      {{ DiscussionBoard.errors[2878835].message }}
      • Profile picture of the author aandersen
        depends on how you look at it.

        As long as there is an A record for your domain and a CNAME record for www (or your host uses nameservers that handles this for you), both will successfully resolve to your website. In this sense, you don't need the 301.

        On the other hand, as I mentioned above, search engines will treat both URLs as seprate pages, even though they are actually the same host. This can create issues with SEO.

        For example google might show http://www.domain as having1k backlinks, while http://domain might have 2k backlinks. If this site was canonicalized properly there would (in a perfect world) only be 1 site and it would have 3k backlinks.

        See where I'm going with this?

        By setting up a 301 you are telling the search engine that v.2 has been permanently moved to the location of v.1. So in this sense, a 301 is a very good idea.


        Canonicalization issues are very common, and many websites--even large ones--don't even realize they have them.

        In my opinion it is always best canonicalize your domain name with a 301, as a blanket to cover the whole www/non-www thing. However, you should also take it a step further by canoicalizing any internal document that results in duplicate content (using the canonical link element).

        Additionally, something I forgot to mention it before, submitting a sitemap to google can help minimize duplicate content as well.


        The article Don posted an article earlier that had some good information on the subject

        here is another, from google :

        Official Google Webmaster Central Blog: Specify your canonical


        and a video of Matt Cutts explaining the concept:


        Signature

        signature goes here

        {{ DiscussionBoard.errors[2879559].message }}
      • Profile picture of the author johnharvard
        I have heard that it does make a difference in the way google counts backlinks. For example, www.you.com is counted differently than "you.com" or "you.com/index.html". They each appear to be different pages.
        Signature
        Everyone can teach you something. Learn what you can about healthy living.
        {{ DiscussionBoard.errors[2881946].message }}
        • Profile picture of the author Kennett
          John Harvard,

          In your example Google can theoretically consider each as a separate domain (though they are getting much better in this area) so you should specify your "canonical" version (as stated earlier in the post). This is best done in your htaccess file. Next best way is the canonical meta tag.

          And to address an earlier post about specifying the www or non-www version in Webmaster tools - all that does is tell Google which one is your preferred version. Meaning, how they should display your domain name in the SERPs, it does not designate a canonical version.
          {{ DiscussionBoard.errors[2882896].message }}
          • Profile picture of the author Roell
            Where is the htaccess file located?..i don't see it in the root dir.

            Also is a 301 redirect required if a preferred domain is already specified in GWT?
            {{ DiscussionBoard.errors[2883002].message }}
            • Profile picture of the author LindseyRainwater
              I'm glad I found this thread. I was wondering the same thing when I realized my URL doesn't have "www" in it.

              But I figured I'd just see what happened, and haven't seen any problems.

              Reading everything posted here it looks like it's not a big deal, at least to me.
              Signature
              Limited Time: Grab the "Pay Your Way" option, and get a complete website with content created - without having to pay the full amount up-front! Pay what you can today, and make payments from there! Click HERE for more info!
              {{ DiscussionBoard.errors[2883031].message }}
  • Profile picture of the author Don Schenk
    Roell, this is called a canonical. to www or not to www, that is the question.

    There is a relatively new tag that can solve the problem for Yahoo and Google when they index your site.

    Here are two short articles that will help solve the mystery. I am not an affiliate of either.

    What is a Canonical URL? | Ask Enquiro

    SEOmoz | Canonical URL Tag - The Most Important Advancement in SEO Practices Since Sitemaps

    :-Don

    Allen gave you some good info too. I was posting at the same time as he. I really didn't mean to step on his fingers and push them into his keyboard.
    {{ DiscussionBoard.errors[2878514].message }}
  • Profile picture of the author Don Schenk
    It is not about "looking, it is about how you want the search engines to treat it, and what people will type in if they search for your site.

    Use the www if you have to pick one or the other, but read aanderson and my posts above, and go to those two short articles about what is happening with canonicals.

    :-Don
    {{ DiscussionBoard.errors[2878548].message }}
  • Profile picture of the author mywebwork
    Personally I think the "www" makes a site look old fashioned and outdated - just my opinion of course. I'd never use it on one of my own sites for exactly that reason.

    It's redundant too when you think about it. Initially it was used in the early days of the World Wide Web to differentiate websites from sites you "browsed" using older applications like Gopher, or from FTP sites.

    But the "http" at the beginning already tells you that it's a website - it lets you know the service uses Hypertext Transfer Protocol. If it were my FTP server I'd be using "ftp" in place of "http". And not many sites allow connection to the public via Gopher or Veronica anymore (anyone who wasn't on the Internet in the 1980's probably doesn't even remember those applications)! So what exactly does "www" tell you? Nothing!

    It's almost 2011 - "www' is so 1994!

    Again just my opinion, as others have said stay consistent with whatever you choose and set your .htaccess file to accept both.

    Bill
    {{ DiscussionBoard.errors[2878579].message }}
  • {{ DiscussionBoard.errors[2878615].message }}
    • Profile picture of the author Roell
      Thanks all for the detailed responses..i just found this site today and so far i'm impressed.
      {{ DiscussionBoard.errors[2878639].message }}
  • Profile picture of the author Matt Ward
    I used www. as my canonical name on my first site, and now I kind of regret it. Looking at the site in Google, I think it would look a lot better without it (and most of my competition are using www, so I think it would stand out more without it). Would there be any issue with changing it around with a 301 redirect so that www.domain .com forwards to domain.com, considering backlinks etc?
    Signature
    "Keep moving forward."
    {{ DiscussionBoard.errors[2878728].message }}
  • Profile picture of the author Istvan Horvath
    So what exactly does "www" tell you? Nothing!
    Exactly. End of story
    Signature

    {{ DiscussionBoard.errors[2878781].message }}
  • Profile picture of the author yagnesh
    yes it will benefit in seo
    Signature
    {{ DiscussionBoard.errors[2878794].message }}
    • Profile picture of the author Istvan Horvath
      Originally Posted by yagnesh View Post

      yes it will benefit in seo
      For your second post in the forum you could have elaborated a bit on your "expert" opinion. What and exactly how (it will benefit)?

      One line posts tend to get unwanted attention on behalf of those with banning powers...
      Signature

      {{ DiscussionBoard.errors[2878828].message }}
  • Profile picture of the author linkjv
    i prefer to use domain without www
    It's short and people normally type domain without www ( save time).
    {{ DiscussionBoard.errors[2879582].message }}
  • Profile picture of the author Roell
    If after building 10 -15 pages how will google handle changing the sub-domain.

    Would I lose ranking for those built pages?
    {{ DiscussionBoard.errors[2881321].message }}
    • Profile picture of the author dbishop
      Originally Posted by Roell View Post

      If after building 10 -15 pages how will google handle changing the sub-domain.

      Would I lose ranking for those built pages?
      If I understand correctly, as long as you have the redirect, they would be treated the same. Correct?

      I've used my domain without www since I registered it many years ago. Used to be I never noticed a difference, but lately I've found a couple sites wouldn't load unless I added the www. Why would that be?
      {{ DiscussionBoard.errors[2881485].message }}
  • Profile picture of the author aandersen
    In the case where google has already indexed pages with wrong linking convention, a 301 is your best line of defense. This will let google know the page has been moved, and they will (supposedly) do their best to redirect the flow of pagerank to the appropriate pages.

    In cases where a 301 is not practical, like session ID and dynamic query string-derived pages, the canonical link element is your best line of defense.

    Of course, submitting a site map and setting your preferred domain in GWMT can help too.

    The 301/Canonical link element is not flawless, but it is the best thing you can do, as you cannot force the SEs to do anything. It's much better to make the change now than to go on creating more pages improperly.

    10-15 pages is nothing, imagine if you ignored it and the site grew to several hundred pages, then you would really have something to worry about.

    The best thing you can do is try to patch anything that is already broken then decide what linking convention you want to use going forward and stick to it.
    Signature

    signature goes here

    {{ DiscussionBoard.errors[2881484].message }}
  • Profile picture of the author Custom Things
    I think that most people don't realize that www is nothing more than a subdomain!

    What aandersen said before about sticking to your choice and redirecting properly is very important though, because I've seen a lot of domains where with www has PR1 and without PR2!
    {{ DiscussionBoard.errors[2881804].message }}
  • Profile picture of the author gtk29
    I think it depends on how are you going to use a web site. If your site is going to have many sub-domains, then you should always keep the main domain starting with w3
    {{ DiscussionBoard.errors[2883383].message }}
  • Profile picture of the author cheaterscode
    Either www or non www has no difference with each other.
    {{ DiscussionBoard.errors[2883438].message }}
  • Profile picture of the author pethanks
    For me it will not matter.
    {{ DiscussionBoard.errors[2883715].message }}
  • Profile picture of the author calfred
    The WWW version looks more standard.
    5 years ago, when I was still a regular web surfer, I preferred the WWW version.

    Non-WWW was harder to remember for me and look suspicious in a way.
    But this was my mindset 5 years ago. Who knows.
    Signature

    Please do not use affiliate links in signatures

    {{ DiscussionBoard.errors[2884055].message }}

Trending Topics