I went onto the Craigslist services category today to have a glance at what I'm up against (I do google analyses frequently, but decided to switch it up).
Oh my goodness.
These guys all talk about Meta keywords and don't even mention backlinks.
They suggest the great effort they must go to to "optimize your site, for 10-15 keywords".
None of them have a portfolio of results (I clicked on 26 ads!).
No wonder people are so p*ssed about SEO fraud.
I mean, of course, on the one hand, this is lovely for me: I get to stand out from the crowd.
But upon rethinking the situation, a lot of people are weary of local SEO's because they've been screwed in the past (following in the footsteps of the web design industry, perhaps?).
How do these guys stay in business with the same website?
(sorry, that was a rant and probably not a genuinely solid contribution to WF..)