I look at the cost of Bose speakers and is 5.18. I go to predicting traffic to a budget of 0.90 cents, up from 50 per day and the same keyword shows me an average cost of 0.67 53 clicks and a position of 3.2. I am very pleased with these results, but do not know why costs 5.18 KW and forecasting of traffic I can get to 0.90. I know, an average that means more ppl will pay less than 5.18 to bring the average down to 0.67?

MAI is the tool where microsoft adcenter allow users to find keyword expansion, research, pricing, and KPI data.It also is allowing us to maximize marketing ROI for our paid service.I think, only google has that calculations in their tool.