question about domain registration regarding seo

14 years ago

To answer you question, yes. Adding "the in front of your keywords or "site" or "blog" after your keywords is not going to hurt you that much, based on my experience.

Good luck

[ 1 ] Thanks
1 reply

Signature

career change

{{ DiscussionBoard.errors[3151328].message }}

Bill Farnham

14 years ago

When you're creating a domain name based around a domain that has already had the .com taken you need to be aware that in many cases you can be sending your repeat visitors to the original .com site if you're not careful.

If they don't type in the modifier you've used to get around the dot com already being taken guess where they'll end up?

At the original dot com site.

And don't believe for a second you're visitors are going to bookmark your site for their return visits. They won't except in very few cases, and if what you are selling is similar to the original dot com site once they see that site they may identify it with the product/niche your after and all you've done is create a traffic bonanza to that site.

Is this always the case?

No. But you need to factor it in.

~Bill

[ 1 ] Thanks
1 reply

Signature

{{ DiscussionBoard.errors[3151378].message }}

TheCG

14 years ago

Originally Posted by Bill Farnham

When you're creating a domain name based around a domain that has already had the .com taken you need to be aware that in many cases you can be sending your repeat visitors to the original .com site if you're not careful.

If they don't type in the modifier you've used to get around the dot com already being taken guess where they'll end up?

At the original dot com site.

And don't believe for a second you're visitors are going to bookmark your site for their return visits. They won't except in very few cases, and if what you are selling is similar to the original dot com site once they see that site they may identify it with the product/niche your after and all you've done is create a traffic bonanza to that site.

Is this always the case?

No. But you need to factor it in.

~Bill

Bill,

What you say makes perfect sense.

So what would you recommend doing to prevent this?

CG

Thanks
2 replies

Signature

Yes, by the way, I AM in the Witness Protection Program. I could tell you who I am but then I would have to kill you.

{{ DiscussionBoard.errors[3151391].message }}

Pete Lauder 14 years ago

Tighten your niche, so that the modifiers are part of the search term.

Like:

lefthandedgolfclubs
cheapgolfclubs
discountgolfclubs
ladiesgolfclubs
juniorgolfclubs

That way, you will keep your positioning.

Pete
- Thanks
Signature
UK Warriors don't miss this ƃuıʞuıɥʇ xoq ǝɥʇ ǝpısʇno
{{ DiscussionBoard.errors[3151481].message }}

Bill Farnham

14 years ago

Originally Posted by TheCG

So what would you recommend doing to prevent this?

Hi CG,

What you are trying to do is strike a balance between the SEO benfits of using keywords in your domain title and being seen as a unique entity on the internet.

Google, Amazon, Facebook, et al, did not register domain names that were keyword rich, they created brands that people identify with their products/services.

Allen Says didn't register InternetMarkertersBestForum he registered WarriorForum.

The point is, what you are trying to accomplish with your domain name is to create a sense of identity with your visitors. If you fail to do that you will have lost a lot more than the little, and I mean very little juice you will get by registering a keyword rich domain.

One of the biggest advantages to registering a keyword rich domain is so that your visitors identify with it moreso than for the SEO advantage. And if somebody else already is ranking well for the same keywords without a modifier you will have to work harder to outrank them from the shear fact that by default they may get the traffic and recognition. You'll come off looking like a 'me too' site.

Again, is this always the case?

No, nothing is that black and white.

If you really want to use keywords in your domain title do it so the content matches the domain name and your visitors will relate to both. It's much easier to get/build credibility for a given topic if the name matches, or is in some way unique enough that it creates it's own connotation. Google, Amazon, Facebook, et al, did this, as did Allen.

In the case of the name matching the content people generally would rather visit and trust a website whose name is not something recognizable as a different topic. For example, if you were looking for a golf product you would put a lot more credence in "GoodtimeGolfers dot com" than you would "AcmeScreenDoors dot com".

I know that sounds obvious, but you would be amazed at how many folks don't seem to get that right off the bat.

~Bill

Thanks
1 reply

Signature

{{ DiscussionBoard.errors[3151486].message }}

TheCG

14 years ago

Originally Posted by Bill Farnham

Hi CG,

What you are trying to do is strike a balance between the SEO benfits of using keywords in your domain title and being seen as a unique entity on the internet.

Google, Amazon, Facebook, et al, did not register domain names that were keyword rich, they created brands that people identify with their products/services.

Allen Says didn't register InternetMarkertersBestForum he registered WarriorForum.

The point is, what you are trying to accomplish with your domain name is to create a sense of identity with your visitors. If you fail to do that you will have lost a lot more than the little, and I mean very little juice you will get by registering a keyword rich domain.

One of the biggest advantages to registering a keyword rich domain is so that your visitors identify with it moreso than for the SEO advantage. And if somebody else already is ranking well for the same keywords without a modifier you will have to work harder to outrank them from the shear fact that by default they may get the traffic and recognition. You'll come off looking like a 'me too' site.

Again, is this always the case?

No, nothing is that balck and white.

If you really want to use keywords in your domain title do it so the content matches the domain name and your visitors will relate to both. It's much easier to get/build credibility for a given topic if the name matches, or is in some way unique enough that it creates it's own connotation. Google, Amazon, Facebook, et al, did this, as did Allen.

In the case of the name matching the content people generally would rather visit and trust a website whose name is not something recognizable as a different topic. For example, if you were looking for a golf product you would put a lot more credence in "GoodtimeGolfers dot com" than you would "AcmeScreenDoors dot com".

I know that sounds obvious, but you would be amazed at how many folks don't seem to get that right off the bat.

~Bill

Hi Bill,

Thanks for your detailed take on it.

I think as a new person to IM ( I know for me at least) most of us are trying to do whatever will get us to rank highest and quickest. Hence the interest in just adding a "the" or "best" to an already established site.

One of the methods that are often taught is the "pick a product and get a website up to promote it with keywords/domain that describes the product so you will rank quick and sell affiliate products" method and I think that is what the OP here was talking about.

In the case where this is the plan and there may be many sites planned to be built, how would you approach it?

Thanks for indulging a newbie,

CG

Thanks
1 reply

Signature

Yes, by the way, I AM in the Witness Protection Program. I could tell you who I am but then I would have to kill you.

{{ DiscussionBoard.errors[3151564].message }}

Bill Farnham

14 years ago

Originally Posted by TheCG

One of the methods that are often taught is the "pick a product and get a website up to promote it with keywords/domain that describes the product so you will rank quick and sell affiliate products" method and I think that is what the OP here was talking about.

In the case where this is the plan and there may be many sites planned to be built, how would you approach it?

CG,

A lot depend on your approach to attacking the market. If you are playing the game to get a one shot chance at selling a product that approach may work fine. PPC is a good example. You want the keywords in the domain to match the keywords in your ad.

However, if you are trying to build customer loyalty over an extended period of time you may want to consider choosing something that will make your site A) Easy to remember, B) Relate to your target audience, and C) Is expandable as your business grows in scope.

What works for a 'one trick pony' will not necessarily work as well for an ongoing relationship with your customers.

You have to decide which tactics best suit your path.

~Bill

Thanks
1 reply

Signature

{{ DiscussionBoard.errors[3151597].message }}

halfpoint

14 years ago

Realistically, in regards to trying to get the benefit of keywords in your domain you really need to have an exact match domain (i.e - bestgolfclubs.com/.org/.net in your example).

Even though it can be helpful to have a domain like that it's not even close to a necessity so if you're desired EMD's are taken just get something else. You'll still be able to rank it with the right optimization.

Thanks
1 reply

{{ DiscussionBoard.errors[3151651].message }}

Bohunck

14 years ago

Originally Posted by Pat Jackson

Realistically, in regards to trying to get the benefit of keywords in your domain you really need to have an exact match domain (i.e - bestgolfclubs.com/.org/.net in your example).

Even though it can be helpful to have a domain like that it's not even close to a necessity so if you're desired EMD's are taken just get something else. You'll still be able to rank it with the right optimization.

OK, what about "the" prefix versus a *.net. In my case for a local domain, the *.com is taken as well as the plural. Both competitors are now parked, but may not be for long. Which to do prefix, suffix, or EMD with a *.net?

Thanks,
Bohunck

Thanks
1 reply

{{ DiscussionBoard.errors[3199074].message }}

DireStraits

14 years ago

Originally Posted by Bohunck

OK, what about "the" prefix versus a *.net. In my case for a local domain, the *.com is taken as well as the plural. Both competitors are now parked, but may not be for long. Which to do prefix, suffix, or EMD with a *.net?

Thanks,
Bohunck

If you want the full benefits of an exact-match domain, get the EMD.net. A prefix/suffix is fine (and pretty much your only option, other than adding hyphens between words) if all of the EMDs are taken, but if the .net is available why wouldn't you grab that?

Thanks
1 reply

{{ DiscussionBoard.errors[3199245].message }}

Bohunck

14 years ago

Originally Posted by DireStraits

If you want the full benefits of an exact-match domain, get the EMD.net. A prefix/suffix is fine (and pretty much your only option, other than adding hyphens between words) if all of the EMDs are taken, but if the .net is available why wouldn't you grab that?

I thought that it was common sense, but then what I really know seems to be thrown away when dealing in the local geo arena. Thanks, I should've gone with my gut feeling first.

Thanks

{{ DiscussionBoard.errors[3201004].message }}

lorenzmac

14 years ago

what if i added both "the" and "review"? would it hurt my rankings if i have two filler words like that?

Thanks

Signature

Learn How I Changed My Mindset In Order To Stop Procrastinating and Finally Make Money Online

"Success is walking from failure to failure with no loss of enthusiasm." - Winston Churchill

{{ DiscussionBoard.errors[3151341].message }}

kiloh

14 years ago

Just some advice Lorenzmac,

do your keyword research first, then choose your amazon product and not the other way around. New people tend to make that important mistake and you will end up with a website and 0 traffic, unless your willing to pay for advertising. It's usually the #1 downfall most people have.

If a website domain is already taken, yes you can add the word reviews after it, you can add the word best in front of it, ranking higher than your competition depends on a couple of factors, backlinks being one of them. Knowing your competition is very important if you're trying to outrank them. Do your research on them!

Thanks

Signature

Need help with SEO? Feel free to PM me with any questions, I'll do my best to help.
PR3 Backlink + Pr1 Backlink - Get your permanent backlink for only $5.
Need a higher Google ranking? Want to learn what the pros are using? Most essential Wordpress Plugin
Autoblogs - Try it FREE today! No Domain, No hosting. Setup your own blog farm in 180 seconds.

{{ DiscussionBoard.errors[3151526].message }}

imediazone

Banned 14 years ago

try to put dashes, it would do better for SEO. Try the-best-golf-clubs.com or .net, or .co.uk

Thanks

{{ DiscussionBoard.errors[3151672].message }}

lorenzmac

14 years ago

@Kiloh,

How can i do keyword research first without knowing which amazon products i am basing the keywords around? =P

Thanks

Signature

Learn How I Changed My Mindset In Order To Stop Procrastinating and Finally Make Money Online

"Success is walking from failure to failure with no loss of enthusiasm." - Winston Churchill

{{ DiscussionBoard.errors[3151748].message }}

DireStraits

14 years ago

I don't deal in exact-match (or "keyworded") domains as much as I used to, these days.

That said, if/when I do, and need to add something additional to the domain for the sake of acquiring one that's available, my preference is to add it as a suffix (as opposed to a prefix) to the keyword phrase.

I'm not going to try passing this off as conclusive evidence or anything, but in my limited testing I seemed to have better luck doing it this way.

[ 1 ] Thanks

{{ DiscussionBoard.errors[3151760].message }}

ScrapeBoss

14 years ago

Domains containing keywords of the niche are very good. If all popular keyword-rich domains have been taken, you can add one or two other keywords to register the domain. Adding "the" or "review" can even give you a better chance of targeted traffic because some people type those words in search engines. That gives lon tail keyword search.

Thanks

{{ DiscussionBoard.errors[3153561].message }}

question about domain registration regarding seo

Trending Topics

How can I start and where? Cold emailing is forbidden in GERMANY, since GDPR, which paid networking

Hello Everyone

New Amazon Scam To Avoid, Warning

Happy Birthday Claude

What's the most important lesson you've learned in affiliate marketing?