Verifying Keyword Data:

After initial research outlined above, I settled on 6 keywords as promising candidates for a micro niche site. Here they are once again.

Now that we have our keywords, it is time to verify the keyword data reported by SEMRush.



This is important for a couple reasons.


First, SEMRush's data is not real-time, typically it is about 30 days old from the last time the keyword data was collected.
Second, they do not report the local exact match numbers in their keyword data from Google's Keyword Tool and I prefer to use that number to assess a keywords potential.

All you want to do is to verify the search numbers, advertiser competition and cost per click counts using .

Up until a couple weeks ago, this was pretty simple but as they always do Google has thrown a wrinkle into things by updating their keyword tool.

The new keyword tool shows very different data than their old one (which is where at the time I'm writing this, SEMRush got their keyword data...I'm sure in time they will update their database to use the new Google keyword tool but until then we have to do a little more digging and analyzing)

So with this in mind here are the 3 things to look for when verifying keyword data:


1) Local Exact Match Search Volume at least 1000 searches/month
2) Advertiser Competition Average or higher
3) Cost per Click at least $.50



Now, before continuing, it's time to go ahead and get something out of the way.

The criteria I outlined above are simply suggestions based on my own experience and general sentiment of others in the area of micro niche marketing.

You can disagree with, complain about, twist, tweak and experiment with any conceivable variation of the 3 criteria above to your hearts content. I'm just trying to give a starting point for your research not saying this is the only way to do things :-)

With that out of the way, let's get analyzing.

Here is a screenshot of the results generated by Google's Keyword Tool. I have highlighted 4 sections to pay particular attention to and describe then in detail below.

1) Keyword Search Box: I simply inserted the 6 keywords I wanted to verify. This speeds things up a bit so I don't need to do a separate search for each keyword.

2) Under Advanced Options: Select the option "Ideas containing my search terms" so that only keywords containing the keyword phrases in the search box will be shown. This helps eliminate a lot of extra terms and noise that we are not worried about right now.

3) Match Types: Make sure "exact" match is selected. This will give the search count for just the keywords we have entered and not include searches for related or similar terms that can inflate search numbers. For example if the default option of "broad" match was selected. the search volume for "hoodia patch" could contain the search numbers for other phrases like "hoodia patch review" or "discount hoodia patch". By selecting the "exact" match option only search volume for "hoodia patch" and nothing else is returned.

4) Search Results: The results for the keywords in our list. Details include search volume, advertiser competition and CPC.


Remember we are looking for are keywords that have:

1) Local Exact Match Search Volume at least 1000 searches/month
2) Advertiser Competition Average or higher
3) Cost per Click at least $.50


Here's a closer look at the results of the search:

As you can see from the image above, 2 keywords definitely match all three criteria ("hoodia patch" and "folic acid benefits" and 1 keyword comes close ("mobility scooter insurance") and is still worth taking a closer look at. (remember how I said you should feel free to experiment with different criteria for your keywords? well, this is a great example which I explain in detail a bit later)

For now, the 3 keywords we will move forward with are:

The next step is to analyze the competition for the top 10 results in Google, but before we move onto that phase of things I think it is very important that we discuss something that has A LOT of false and misleading information floating around about it.

That is the estimated cost per click (CPC) for keywords.

I by no means have all the answers or even the best ones but I think there are many facts and details about CPC that are ignored in most advice involved around this topic, so let's get digging.




Cost Per Click Facts and Fictions:

No doubt you have seen ads for some sort of "top paying Adsense keywords" list that is "guaranteed" to explode you Adsense profits by targeting keywords with high cost per clicks.

Most of these lists are compiled by grabbing the CPC information from Google's keyword tool just like we did above in our own keyword analysis.

This is done for tens or hundreds of thousands of keywords. The keywords with the highest CPC are compiled into a huge list and then sold under the guise that if you build an Adsense site around these keywords you can receive $30/click or even more!

Sounds awesome, the problem is that they are completely inaccurate and in most cases useless!

Here's why:


1) The Google keyword tool is designed to give estimated cost per click information that advertisers might pay to get in the top 3 positions of Google's search results with an unlimited budget. Here it is straight from Google:

2) This data is for advertiser's ads showing up in Google Search Results....not the Content Network where many advertisers do not even show ads.


3) Advertisers pay a lot less per click on the Content Network than on the Search Network...28% less in fact. This according to a case study released by Google called: CPA Performance Trends on The Google Content Network

Here is a key conclusion excerpted from the report:

What this means is that advertisers pay a lot less on the content network. If an advertiser paid $1/click on the search network for a keyword that would mean on average they would pay about $0.72/per click on the Content Network!


4) Many advertisers that do pay extremely high cost per clicks on the search network simply do not advertise on the content network at all because conversions can be pretty poor. (Personally I think this is one of the biggest reasons that building a site around many super high paying keywords fail...there is simply not enough or any ad inventory for those keywords on the content network)


5) These keyword lists fail to take into account what Google keeps and what Google pays the Adsense publisher per click. Google has released information on how much they pay Adsense publishers and it amounts to 68% of the click cost.

Let's put all of this into perspective with an example.

We already figured out that if an advertiser pays $1/click on the Search Network that same click on average is worth 28% less on the Content Network or $0.72/click.

If someone clicks on that $0.72/click ad, Google pays the Adsense Publisher 68% of that or $0.49/click.

Suddenly that keyword that was said to be worth $1/click is worth about half that at $0.49/click.


6) Finally, Google takes into account all kinds of factors that can influence the final CPC for an ad on your site. They consider things like number of advertisers, maximum cost per clicks, quality score of the advertiser, landing page quality of the advertiser, past performance of the Adsense publisher's site, etc.


Needless to say, once we get to this point there is no possible way to accurately tell what the CPC will be for any given keyword.

In the end, from Google's perspective, it is all about trying to make the experience for the ADVERTISER better and not the publishers. It's tough to hear that without getting a bit worked up but Google knows that if they fail to get Advertisers interested and using the Content Network the entire Adsense side of their business makes less money.

I know this last point could be a bit confusing but Google has released two videos that try to shed light on the various factors that impact how much Adsense Publishers earn and I encourage you to check them out below.


YouTube - Introduction to the Ad Auction

YouTube - AdSense Smart Pricing







In summary, there is no true reliable way to get a very accurate CPC for any given keyword. The best we can do is make guestimates best on the things we do know.

We know that:

1) CPC on the Content Network is 28% less than the search network
2) Publishers get paid 68% of the CPC
3) The more advertiser competition for a keyword the better


We can use this information to create a very rough formula for figuring out the best possible CPC for a keyword.

CPC X CPC % on Content Network (72%) X Publisher Payout (68%) = Adsense Earning Per Click (AEPC)

For example:

$1 CPC x .72 x .68 = $0.49 AEPC


If your mind just glazed over when you got to the formula part, here's an even easier rule of thumb:


You can estimate that the MAXIMUM an Adsense Publisher will get paid for a keyword with average to high advertiser competition is about 50% of the CPC reported by Google's Keyword Tool.

Keep in mind this formula presents an absolutely perfect best case scenario of what the CPC could be. It doesn't take into account all of the other factors like number of advertisers, quality scores, landing page quality scores, site performance history etc. So CPC will likely be even less.

I know this section is pretty dense and full of technical stuff but I felt it was extremely important to include because I think keyword cost per click is one of the most confusing and frustrating aspects of Adsense and hopefully you have a better understanding of why things are often as clear as mud when it comes to CPC.

Now it's time to get back on track and analyze the competition in Google for our winning keywords.




Sizing Up The Competition:

For a long time the general rule of thumb when sizing up keyword competition in Google has involved using advanced search commands like "allintitle" "allinanchor" or simply checking out the number of competing pages by putting quotes ("") around a keyword to get the number of results in Google.

I think such metrics have some merit but I think relying on them to determine if a market is worth entering puts the focus in the wrong place for a couple reasons.

1) Using these metrics doesn't really tell you how competitive a market is. Sure there may be only 5000 competing pages for a keyword search in quotes but that tells us nothing about those 5000 sites.

A large chunk of them may be extremely well optimized with many SEO savvy marketers dominating the top ranks. While some other keyword with 200,000 competing pages for a keyword search in quotes could be full of low quality content sites with few experienced SEO's competing for that word.

So if you rely too heavily on that metric to gauge a market you will miss out on the keyword with 200,000 competing pages because the competition is too "high".


2) The second reason I personally don't' think it is wise to rely on these kinds of metrics alone is because you are not competing with the other 1000, 5000, or 20,000 pages.

The only competitors you care about are the top 10 sites on the first page of Google for the keyword search not in quotes because this is where all the traffic is and most people do not search with quotes around their searches.

Add to this the fact that roughly 95% of all search traffic for a keyword clicks on results from the first page of Google and it is all the more obvious that sizing up the competition on the first page is incredibly important.

Study By Chitika




Analyzing The Top 10 In Google:

Scoping out the keyword competition in the top 10 Google results can paint a pretty powerful picture of how competitive a keyword really is.

Some signs of a "ripe" keyword are:

1) The Presence of A Rank Magnet Site in the top 10
2) The presence of Adsense sites
3) 100 or fewer incoming links to each page (preferably 3-4 pages in the top 10)
4) How many site have the keyword phrase in the title (look for 3 or more sites without keyword in title)
5) Do any results have exact match domains (i.e. keyword.com)
6) Are any sites a year or less in age (not super important but if so all the better)
7) # sites with Page Rank of 1 or lower (look for 3 or more pages in the top 10 will PR 1 or less)


The presence of all 7 factors isn't necessary for a keyword to be a good candidate for building a micro niche site around but the more factors present in the top 10 the better.

The most important factors in my opinion are the first 3: presence of a Rank Magnet, Adsense Site, and at lest 3-4 pages in the top 10 with less than 100 links. Any of the others are just icing on the cake.

To make all of this a little easier to understand and visualize I have created a video for each of the 3 keywords we decided to further investigate.

Here are the keywords again:

****** Watch The Keyword Analysis Videos Below To Better Understand The Research Process******

YouTube - Micro Niche Analysis - Hoddia Patch1

YouTube - Micro Niche Analysis - Hoodia Patch2

YouTube - Micro Niche Analysis - Folic Acid Benefits

YouTube - Micro Niche Analysis - Mobility Scooter Insurance


End of Part 2....Part 3 In Next Post

In case videos are not your thing, here is a very basic overview of the results of our competition analysis for each keyword matched against all 7 of the criteria listed above.

The two winning keywords, "hoodia patch" and "mobility scooter insurance" meet the criteria very well and match up the best.

While the results of the analysis for "folic acid benefits" look very good, what the table doesn't show but was discussed in the videos is that the results for this keyword contain a number of very well aged authority sites that might take a bit more work to overtake in the rankings. The keyword definitely has promise but in the end I decided against further researching this keyword.

You might be asking?

"What about "mobility scooter insurance" it has a very low amount of search traffic why did it get the green light?"

While this keyword doesn't get much search volume it's worth a second look because of the kinds of Adsense ads that are displayed on the sites ranking at the top of Google.

Here are a couple screenshot from the #1 and #2 sites for "mobility scooter insurance":

From the ads highlighted in the screenshots, I came up with some keywords that seem to represent the kinds of ads shown on these 2 sites and ran them through Google's Keyword Tool.

(Hint: I took keywords mainly from the ad titles/headlines because most Adwords advertisers try to put their keywords or closely related keywords to their products and services in the headline of their ads.)

As you can see in the image below, all of the keywords have very high CPC numbers. Obviously this is not what you will get paid but even taking into account all that was discussed earlier about CPC numbers, these are still some very attractive numbers that merit at least some further consideration.

In In the end, however, I would pass on the keyword "mobility scooter insurance" because building a site for a keyword with such low search volume in hopes of getting a few high priced clicks is a little too risky for me. Ranking for this keyword should not be extremely difficult but the payoff could be pretty minimal.



The Winner Is...

So after all the research and analysis. After all the spying and espionage, we are left with our "winning" keyword: "hoodia patch"

It It matches all of the criteria you want to look for in a keyword. It has decent search volume, advertiser competition, should bring a decent CPC and the first page Google competition looks like a worthwhile SEO battle.

I know this was a lot of material to take in and I assure you that it's not nearly as complicated or difficult as it may sound and look. (It takes a lot longer to explain this stuff in detail than to actual do it I promise!)

What's cool, though, is that now that we have a winning keyword, it makes other aspects of market research and site building much easier.



Bonus Section: Secondary Keywords:

Once you have your winning keyword, you can easily discover other keywords you might have a good chance ranking for, plus you can find other keywords to target in the same or related markets with just a bare minimum of additional "espionage"

For instance, take our wining keyword "hoodia patch".

If we take the pages that are ranked in the top 10 of Google and run them through SEMRush using their "URL Report" option we can see what other keywords we might be able to rank for.



Keywords For: 3 Reasons to Not Use the Hoodia Diet Patch

As you can see, this page ranks for 8 additional keywords besides our primary keyword "hoodia patch". If you target similar content and topics for your content, then you have a chance of ranking for similar keywords.

You can repeat this process for any of the pages ranking in the top 10.



Here is another example for our keyword:

Keywords For: Hoodia Patch Review



What's even cooler is that we can use this technique to find other keywords to build other micro niche sites around. In the examples above what you are shown are the keywords that the specific page in the top 10 of Google ranks for but what about the entire site?


Let's take our previous example from the weightlossproductsreview.com site and see what other keywords the entire site ranks for. To do this we run a "domain" report using SEMRush.

Keywords For Domain: weightlosspatchesreview.com




This site ranks for over 40 keywords in the top 20 of Google and this report let's us see the other kinds of keywords that they rank for which is perfect for generating new ideas.

In the screenshot above, I highlighted 2 potential keywords worth investigating ("slimming patches" and "weight loss patches").

The idea is that once you find one winning keyword, you can use it to find other keywords without the need of completing the entire Micro Niche Espionage research from the very beginning.

But not only can you find other keywords but you can find entirely new markets to explore as well.




Bonus Section 2: Find New Markets In One Click

The whole point of this process is to leverage the success of others that have come before you. So it stands to reason that if you find someone who has successfully entered one market, then chances are they have done the same thing in other markets.

This is insanely easy to find out with Adsense sites and the Adsense publisher ID.

The Adsense publisher ID is the unique number assigned to all Adsense publishers so Google can attribute clicks and impressions to the right publisher.

The Adsense publisher ID can be found in the source code of any web page displaying Adsense ads. Which you can find using Firefox (or following practically the same steps in any browser) by clicking on the "view" menu and then selecting "page source"

A new window will open displaying all the code used to make the web page. What you want to look for is the Adsense Publisher ID. It is a number like this:

pub-5301190123456789 (this is a made up code)

Once you have the Adsense Publisher ID. You can go to Spy On Web (SpyOnWeb.com Research Tool -- You Can Disclose Websites With The Same Google Adsense Code, Google Analytics Code, Ip Address etc.) to find other sites owned by this Adsense publisher.

Simply enter the publisher ID in the search box and hit "search" (For this example I have blurred out the publisher ID to not reveal all of their sites.

You will get a page of results like this: (again, I have blurred out the specifics so as not to reveal all of their sites)

Boom! You now have 13 different sites, in all sorts of different markets to explore for Micro Niche site ideas! All you have to do is take the domains of each site and run them through SEMRush following the steps in Bonus Section #1 for how to locate keywords ranking for a domain.


Thanks For Reading!

Well, that about sums up everything I know about how to reverse engineer your competition!

I suggest printing this guide out and read through it a couple more times.

I'm confident if you use these strategies you will greatly increase your chances of building successful and profitable micro niche sites.


But also please please please keep this in mind:

What do you think and please to share some of your strategies :-)

Thats one **** huge post, guess I have to read it ^^

Thanks guys!

Obviously the title of the post is a little tongue and cheek to hopefully get people to check it out :-)

I debated posting this because it was so long. Almost ridiculously so lol.

But I figured if it helped one person then it was worth it.

I think it's a great post!

This can still be used for a niche that I enjoy working wth, instead of a site about health, etc...

I already do at least 1/2 of what OP is doing, like Adwords Ads (text), & it's very easy to target specific Ads.

Example:

Go to keywordspy.com & search for , then scroll down the page towards the bottom.

Awesome info, Much appreciated.

This is great.

Anyway to make it into a .pdf so everyone could download and print out? I admit this was way too much to take in over a single sit down.

great info and it will sure help at least one person

Thanks,
Alex

Hey Yukon,

Great tip about KeywordSpy.

There are many tools like that that you can use to speed up research (SpyFu) is another one.

I just wanted to show people how to do as much as possible without tools and also the importance of verifying the data you come across to see that is is al least in the same ballpark as these tools.

But there is a lot moreto my guide than just grabbing keyword totals and Ad copy I think thy "why" things are done are just as important as the "how" :-)

blackjack, yes those options are still available in the Free account. I think SEMRush has just updated their design a bit since I made this guide.

Their search box will automatically detect if you put in a keyword, domain or url.

So if you just enter "domain.com" it will automatically run a domain report.

If you enter http://www.somedomain.com/whatever it will automatically run a URL report. Adding the "http://" is the key to running the URL reports.

The main limitation of the Free account is that you are limited to the first 10 results only.

The beauty of the Micro Niche Espionage approach, however, is that many of the URLs you will need to analyze usually rank for less than 10 keywords anyway :-)

Eyetrap,

You're welcome! Hope it will help you grow your business.

Nice post, i am doing to read it thoroughly.

Jeremy,

What an awesome post. Do you try to rank for the secondary words too on the same site as separate pages or do you add them as content to the main page? When you were speaking about the weightloss site you pointed out other ideas such as slimming patches. Would you try to rank for this too on the same new site or start a different one going for that keyword phrase?

I'd be interested also in hearing what you recommend for backlinks, length of content and site structure. Great thread.

Debbie

Hey Yogini,

I'll do my best to answer your questions and I hope others will chime in too with their thoughts as well:

I try to keep my individual pages focused on a particular keyword or group of keywords and not try to get a single page to rank for everything.

So if you had a site about wight loss patches, I would attempt to get the home page to rank for that phrase but then break the site down into other pages/categories based on the different types of weight loss patches and focus on ranking those pages for those keywords.

But each page can rank for multiple terms like if you had a page about "hoodia patches" it could also rank for "hoodia diet patches" "hoodie weight loss patches", etc.

Writing good themed content can achieve these multi keyword rankings for a page but also doing some link building using those terms as your anchor text will help as well.


Personally, I would work this into the same site as they are essentially the same thing as there is actually a category of diet patches that are "slim" in size.


I want to preface this with the fact that link building is by far my weakest area of expertise so maybe some link building experts can chime in on this one.

That said, for a long while I rode the bog commenting gravy train to get backlinks but this is proving less successful for me these days especially the more competitive the keyword but can still help with less competitive keywords and they are some of the easiest links to get.

What is doing better for me these days are getting links within the content of a page or article. So the links don't appear in footers or comment blocks or side bars, etc which makes them look more natural.

Getting these kinds of links can range from using automated software and services, to buying them to making link requests the old fashioned way....asking for them :-)

Since you have made a living at this for 7 yrs. you must know alot. Is this pretty much your business strategy? Do you recommend this to new people with knowing mostly just basics?

This is a tricky one to answer with a ton of accuracy :-) becasue there are so many variables at play. Like the keyword being targeted, the competition for that keyword at the top of Google and the level of link building gong on.


I don't think it would take months to rank internal pages but more than likely it would take longer than if each page was it's own site/index page.

Index pages tend to rank faster because that is where the majority of link building is focused and they are located at the very top of the domain structure (domain.com vs domain.com/folder/page.html)

But I have sites where some internal pages out rank the home page because I've focused my link building to those pages.

I sense my reply is probably not quite on target for what you are asking but it is such a loaded question with tons of different scenarios.

Personally, I would rather build a niche site focused on a topic like our diet patch example and then have subpages linked out from the home page instead of building say 6 sites around six different keywords.

I would then focus about half my link building to the home page and the rest spread out to the sub pages. I do this because I want to build up my home page and domain authority so that in addition to the links I am building to my sub pages, I will also have a home page with some authority linking to them as well which makes it easier to rank the internal/subpages.


I don't think ehow pages are really that much tougher to outrank than an EzineArticles page. For some keywords they could very well be easier.

If I see a wikipedia page ranked at the top then I normally feel I would have my worked cut out for me to take the spot away from them. It's not impossible but I know more work would be involved.

Well, the day I start claiming I know everything is the day I will probably fall flat on my face :-)

But what I am very confident in and that I believe wholeheartedly is that if you do your proper research on the competition you will face in a new market you can save yourself a ton of headaches and reduce the risk and time involved in entering that market.

Notice what I didn't say though.

I didn't say you would "eliminate" risk or headaches. Just reduce them

So sure I feel this is a great approach to apply to any niche specific SEO you plan to do but I would not take my guides as a course in SEO itself and the nuances required like writing properly themed content, link building, proper site structure etc.

The guide is about properly sizing up your competition before entering a market and is the culmination of years working on both the PPC and SEO side of things so I know it works.

Will every attempt to enter a market be a success?

Of course not, and please run from anyone that says it is possible but it does increase the chance of succeeding.

Jeremy

absolutely a gem, thank you very much for this detailed explication, could have sold this as a WSO and made some molah.

Great for us you give it for free, thnks for sharing

G.

bobster, your're welcome. Just noticed you were a fellow Floridian. Do you feel jipped that we were left out of the great southern snow storms? :-)


bwh1, My pleasure. Glad you found this useful.

Great thread! Thanks!

A couple of questions, if I may ask them.

1. How do distinguish between an authority site and a rank magnet site? What is your definition of an authority site?

2. If there is an authority site in the top 10, do you forget the keyword? Or does it depend on where the authority site is ranked? For example, if the authority site is #1, then maybe OK, but if authority site is #10, then forget it?

Again, thanks very much.

Thanks for the info. Getat post!

Question:
What do you go for as far as the domains you register? Exact match, hyphens, ???

If building a micro niche style site targeting just a a couple keywords I'll try to find exact match domains without the hyphens.

The exact match domain is usually good for helping to rank for that exact keyword not other keyword variations though.

So if I'm tyring to build a small niche site around a small market I'll try to work my main keyword in with something at the end like "guide" or "help" ie dietpatchguide.com

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Yes, that's correct. I would also try and work some related phrases into my content and anchor text as well to try and grab some extra keyword rankings as a side benefit.

Glad to provide it. If you have any questions....ask away.

Hey Rich, my pleasure. Glad you found it helpful and if you have any questions please post them! :-)

Thanks! I think determining the CPC values of a keyword when it comes to Adsense is one aspect of Adsense that has some the most bull and confusion but also the fact that pages that rank for keywords with low CPC's can actually show ads for higher earning terms as well.

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WHile I've never purchased TV advertising I would tend to agree with Mupar in that you have a good bit more control in targeting and better tracking with web based ads.

You will see some TV ads try and do a bit of tracking when you see them give a web address and it has a strange url like "www.buythis.com/abc123"

That "abc123" part is used to try and track which TV ad brought in the traffic.

You're welcome. Glad it helped you out!

Every one say - find a niche, Do keyword Research

And they explain stuff like go to "clickbank"
- See best selling products
- See Trends in twitter, FB, Google
- Type in google keyword tool and see the number of searches
- Min & Max search volume yada yada yada

But they never take you down the actual process of using the metrics, the actual available data, and how to interpret that data, so as to come to a conclusion and decide what niche or keywords to keep or drop.

You make it simple and straight forward.

Thanks Jeremy for being so "giving" when this could easily have been a good WSO product. I am sure a part of you would have urged you to monetise it

Wish I had more THANKS buttons. Wish you continued success Jeremy.

PS: I am a complete convert. If you ever release a product that suits what I do, I will buy it BLIND

PS: I converted this posting from jeremy into a PDF with live links. I have also added a few good comments to it. I am sure a lot of you would like to take a print of it and read it a few times. I am not sure how to post the PDF here. If you guys want it guide me and I will upload it here.

[DELETED]

Hi Jeremy,

Great post. I've learn a few new stuff here and its priceless. Can MNE do all the research as you mention above? Or do I still need to join SEM rush pro member? Thanks again. Cheers!

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Um yeah can you take this post down please?! This information is way too good to be released to the public for free!

Easily a WSO! Great work on this one!

Unbelievably useful post. Defiantly better than most WSOs I have purchased. Thank you so much for being unselfish and sharing for free! No doubt in my mind you could have made a pretty penny for what you've shared.

Thanks much,

Tim

Wow very good post! Thank you!

Wow! I thought this post had died a long time ago :-) Thanks everyone. All your comments made my day!

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Hey Zak,

1) Keep in mind I have not done any research into the "stain removal" market and this is all off the top of my head but I think there are probably many micro niches in this market.

Yuu just need to think very granular and specific. For instance how about:

"leather stain removal"
"carpet stain removal"
"grape juice carpet stain removal"
"pet stain on micro fiber sofa"
"baby food stain on shirt" <--- I'm hip deep in this niche at the moment :-)
"remove wine stain from pants"
etc.

Try to think of all the very specific things that can get stained. I'll tell you personally finding solutions for the "pet stain" market alone is probably a gold mine.

As an idea, try going to youtube and searching on various "Stain" related keywords, find the ones with the most views or "likes" and built your own content and videos around that.

In five minutes you'll have more ideas than you know what to do with!


2) As for the profile links they can definitely be a way to build back links to your site though they are not as powerful as they used to be. Just search on "Angela and Paul's backlinks" and you will find tons of info. There are definitely profile backlinks you can get with that are dofollow.

But in the video I point out the profile pages because they are the pages actually ranking for the keyword which is a sign that the competition for that keyword (at the time I made the video) is pretty weak since profile pages themselves rarely are the pages that rank.

Hope that helps!

Vare,

Sent you a PM with details.

excelent! ") thanks buddy

Sorry if this is a beginner's question :/, and thanks again for being so generous with your advice...

In the post, you mention targeting keywords with Medium PPC competition or higher. I understand the thinking here, but could one not argue that PPC competition is in many cases also positively correlated with organic competition, and so while such keywords would indeed yield higher revenue, they may also be much harder to rank for organically?



Regards,

Zak

This is deadly man thanks Awsome

It took about an hour to read and understand the post. HOW MUCH TIME YOU TOOK TO WRITE SUCH A GREAT POST?

Thanks for the posting.

Good luck writing about hoodia gordoni and feeling fulfilled with your work.

If you are going to create a content website, why not create it based around a subject you know about? This way you don't have to do keyword research. You already know what you are going to write about, because, well... because you know about it?

What is the point of doing keyword research about things you have no clue about? You are going to create a bunch of spammy articles with the hidden agenda of making money. The Internet does not need more of that. We just defeated SOPA, but do we really need more of this "SEO" spam created with the pursuit of money?

That's the message you create by posting such blatant posts. Instead, your message should be: if you can learn how to generate traffic to your websites, you increase chances of making more money. But you should prevent yourself from making a point that you have to do lots of research on weird key phrases. Again... if you really know so well the subject of your content, then you don't need to do any keyword research in the first place.

Research keyword has helped me a lot in the past, I'm not saying you should avoid doing it at all. Just asking to add a little reason to it.

I know everyone thinks this is great info, but it is only telling the large majority of newcomers to IM that this is what you are supposed to be doing. So people start doing this research about things they don't know anything about... and they get frustrated that they can't keep their business in the long term, or even make a decent amount of money.

We should be teaching people actually learning something, getting really good at it, and showing the world how they did it... to show honest examples of fulfilled work. This advertisement of "pursuit of money" by doing mindless things isn't really a good thing for the community, which, for some reason so blatantly supports this type of post.

Big Thanks! You've helped really much, simple to follow guide. Hope it helps in improving my current rankings.

Hey Iriss,

Thanks for the comments.

I'm not sure, however, if the links in your signature to Adsense filled articles is there for sarcasm to further prove your point or to invalidate your point entirely.

But the article on making french toast and the "about the author" box are too funny to not be sarcasm :-)

I would make the argument that any form of SEO (regardless of whether or not you are an expert on the topic) is a blatant attempt to make money or gain something in return (whether it be money, ego, pride, bring attention to a cause or belief, etc).

This is just an article about a method to perform keyword/market research.

It's not the only way or the best or most "right" way.

Simply something you can take or leave. I hardly think it is junk but I am a bit biased :-)

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thank you very much
very useful information

i am waiting for any more tips and tricks )

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Thank you for your great share.

But I find that many sites in the list only can provide nofollow links.

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Thanks a lot Jeremy!Your guide is one of the best i read in keyword research topic.
I will definitely try your suggestions.

There's some quality info there bud... There's stuff in there I didn't even know!

James Scholes

This information is far beyond what you'd get in most WSO's. I've already been incorporating bits and pieces of this method in my own research, but you've taken it to a completely new level.

Why, oh why, did it have to become a sticky post?

woww ,, Great post brother ,, thanks for sharing ..

Thanks much Jeremy Wilson. Thats teaching how to think

One question: As yahoo's siteexplorer is no more in use, will you consider SEM rush's back link counts for the analysis and the same 100 as considerable number?

Also, sending you a PM too.

We're not using those sites to get links, although some can be used for that purpose.

The list of "Rank Magnets" are for the purpose of gauging how competitive a keyword is. If a page from one of those sites is ranked in the top 10 then chances are that keyword has less competitive SEO competition.

It's not always the case as some people heavily backlink their articles, hubpages, squidoo lenses, etc but they are more the exception than the rule.

I prefer to use Majestic SEO these days for backlink numbers but others like Open Site Explorer and ahrefs are fine as well.

Not sure how reliable semrush's link data is at this point as I think they are in the early stages with rolling this out but I imagine in time it will be worth using.

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well layed out post with so much valuable information that I can't wait to try it out.
Thank you for taking the time to explain it in so much detail, it must have taken you ages to compile and put together. Top marks!!!

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Thanks jeremy I will try it

Thanks! Now I understand why our employer keeps telling us to write relevant articles. It is not about using the right keywords only. The articles should be worthy to read. Indeed, article marketing is not just about volume.

I want to say thanks here from bottom of my heart. This huge information for me.

What an EPIC post!

The Thanks button is so inadequate in this regard!

This is the biggest tutorial on the basics of finding a niche I can find on the internet. This really helped me!


Simplestan

wow thanks a lot in this tips.. its seems a long thread to read ^^ but full of new technique to find MN keyword to me..

wow... good stuff here.This was actually an interesting subject I'm looking for more info on this topic.i will be waiting for your further updates.

great info...
but has many tutorial choose niche..
i confuse which tutorial is the best

WOW! This is 5 Star quality info and for FREE!

Thanks Jeremy a lot for your time and post, it's really appreciated.

Great guide.. well put together!

very wonderful topic ,share :d:d:d

First i want to thank you for this article! I will review this later for more acknowledgement !

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Mate really thanks a lot, this is really helpful

Thanks for the nice information....

Great post and thank you for sharing.

I think it's a great post! I want to give you a "thanks!" as well.

I want to give you many many thanks for given this.

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Nice post, thanks.
Try KeywordBlaze, it's free and i found really great keywords. Just my two cents.

thanks for publication this post valuable threat. keep sharing!

Wow! This is a guide and a half! Great information I can use for my Amazon sites thanks!

Alright! That was an awesome and detailed tutorial with screenshot and videos. Got to know more stuff about finding niches

Thanks a lot!

Great information dude, thanks!
Now if someone can read it for me and implement it coz im too lazy that would be cool!


Seriously tho.. can't wait to try it!

Thank you so much Jeremy this is the best post about keywords and SEO i have ever read and from now m gonna use it that's for sure again thanx thanx thanx

Thank's a lot, Jeremy! It's always the most helpful tip when someone shares his own experience. Very intresting and informative.

Vince, I totally agree with you that Jeremy is a KILLER thread man! His thread is so informative and helpful with most of buddies here. I highly appreciate your time and efforts on making these info easier for us to follow. Although I have to admit that you can do it well as you know a thing or two already

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Wow Jeremy thats a hell of a post... And all for free. Amazing!!!
Thanks a million, yes i know many told you before, but really, this is such an useful post; AND you can feel proud about yourself to let everybody know for free. Not so common nowadays!!!
Take care!

I can personally attest to the effectiveness of Jeremy's method. You can check out some proof screenshots at the top of my WSO (link in sig).

(hope this isn't against the rules - will remove if it is)

Cheers
Kevin

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Wow! I have never seen a step by step tutorial on how to find a keyword for a niche blog! This is priceless sir, and I thank you for sharing this wonderful information.

brilliant stuff, thanks

its very great, i've print it
the videos are really awesome .. thnksss

Now that's what i was looking for . very well written . Thanks for the great share buddy .

Thanks for this.

I don't think it can get better than this mate! Thanks, Just what I needed at the right time!

wow thanks you for this tutorial ..

really nice! got me kicked in the ass again now I m doing more detailed research than before!

Great guide. I noticed that the original posts were made over a year ago now and I wondering if SEMRush is still the best tool to use for such work as I've never used any such software? Thanks.

ya nice information. old article but nice. somewhat useful

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This was amazing, thaks

Wow... loads of info. nice!

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thanks for sharing a great information. it will help me. thanks again

Awesome tutorial.
But sadly, I cant afford none of the paid services. Is there any free counterpart with nearly the same options?

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I am proud to be a warrior thanks for this information.

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very informative post,, ill use it on my next website project... thanks mate.

Wow.. you can make an ebook only from this post and there must be warriors happily to get one. Thanks for your thorough tutorial sir.

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thanks for sharing ,hopefully with the tips and tricks you my blog quickly indexed and appear on the first page of google .. thanks you

hai
thanks.. its helping me a lot...

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You made my day great post thanks for sharing.

Thank you so much Jeremy, one of the best tutorial i've ever read

WOW, that was a loooog post! Thanks for sharing all of the valuable insights! I agree, reverse engineering is much better that trying to re-create the wheel!

Hi Jeremy,

This is very complete and comprehensive guide, i learn a lot from here.
Thanks a lot for putting all this information.

Kind Regards,
Jay

Thanks man, nice and detailed post. A good guide for new marketers.

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These all information which you can share over here is really very great that can be divided in actual process that can be informed in many of the ways with having best selling products.

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Printed the post , thanks sir for this nice contribution

Thanks for this share....

Thanks for this tutorial

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Very Very Useful Tutorial.

How to find Niches and keywords to build Google sniper websites ?

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I read it all. A very interesting topics for business that helps other people to grow there business online. Thanks for the information Jeremy Wilson.

best regards
-Aaron Burn-

Awesome post. You can really feel the effort made and time invested.

Great Post! Much appreciated.

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thats an awesome post. I'm from now on going to do just that when looking for keywords for niche.

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Thanks jeremy for this amazing tutorial which i think many warrior will find useful .

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A good analogy with the golfing micro niche. I've been using similar techniques for some time to generate traffic, but I haven't been nearly as in depth.

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I m a newbie in IM . I do not able to buy any keywords analysis software or tool, so please suggest me how can I practice the your lesson without taking any purchase tool help.

Thanks piece of writing is really educative. Some people would have turned this into a wso and sold it. Thanks for sharing this valuable information.

gr8 tutorial...m goin to try dis

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Great post! .. Very Useful info.

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This guide is phenomenal. Great job!

Really helpful method you have shared, I am very new to IM, i just read this and i think its gonna help me a lot.

Thanks

The information provided by the writer is very helpful. There is no doubt about this. It would be considered as one of the most important sources of information for finding appropriate keywords for your site. We all know about the role of keywords. Hopefully the writer will provide more information like this in future.

High quality Free PSD

really a warrior post!!!!!!!!!
im so surprised !!!

For being an old thread, this is full of some very useful information. In fact, this is precisely how I get my sites to rank page 1 for any niche. The secret to keyword research is creativity and using the advanced features on the adwords keyword tool.

I was sooooo lost before your post Thank you so very much!

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A teacher give a lesson

During this time I just used google's keyword tools, other tools need to turn out for keyword research. Maybe I am still less appropriate way, thank you for giving info about keyword research

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This definitely works.
What I also like to do is make a note of keyword if I see article from "keyword magnet" in search results.

During this time I just used google's keyword tools, other tools need to turn out for keyword research. Maybe I am still less appropriate way, thank you for giving info about keyword research

Thanks, I appreciate this information. I will apply these strategies tp my sites.

Jeremy thank you very much! The process is kind a similar with my own what I am using for couple last month, but I did never see it written this way together. Bookmarked!

Great post, the cost of semrush seems a lot but I think you get what you pay for, the monthly cost should pay for itself. Many thanks

The post is detailing about the finding of Niche and Keywords. As most of the Internet Marketers overlook the process and rush to build a website, writing a post using random keywords and that's the reason for getting very less traffic for the website. As Niches are the part of the market and and specifies only a particular company. The details in the post helps to acquire the target traffic for the website.

Thank you for this post. I have looking for how to find niche keywords and niche market so long, and today I found something I had never learned from this thread.
Very good... my best regards for you.

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whether this technique is effective for google penguin?

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Amazing. and i like this method.

Thanks

i just use seocokpit. for me its ok. what you have to do is build lots of pages to target several keywords. I have a site with 60 pages, but only 5 keywords give me 90% of the 2300 unique visitors i have per day

I found this really helpful, thanks for this post!

Wow!

I've not checked out this thread in a long time! I normally got email updates when someone posted a response but I haven't gotten a notification in months and thought interest in the thread had waned.

Today, I get an email about a new response and see there have been tons of great comments I've missed!

Thanks guys. Glad you have found the post helpful.


That's the beauty of this strategy.

When you do the reverse keyword research, you are finding keywords and sites that are ranking AFTER a Google update. So you can see what kind of pages and keywords are ranking post Panda/Penguin.

I will say that after a major Google update it will probably be another month until semrush updates their data again to really be able to tell how things are going and get a more accurate picture of what is and isn't ranking after an update.

Hi I'm a newbie here I did try the first part but I have problem on the semrush or spyfu the are commercial is there a free site like them?

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Woah! This is amazing so much information to read later on iPad lying at the sofa hehe

Thnks!

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thanks too long

a very big applause to the member, thanks for sharing real a very good information. gain some useful tips after reading this article

Thank you!
Very useful guide !

Wow! Great post. Thanks for sharing useful information. Very good tips. Thanks again!

nice tutorial I knew most of it, but I learned some things in here

Hi, Jeremy,
the tutorial is very good. But the software, SEMRUSH is a high paid service monthly.
any other free tools could do the jobs ??
Being not earning, budget very tight.
Any advise.
Thanks & Best regards.
Jeff

Stumbled on this thread and glad I did. Very good tutorial and thanks for making it public.

Very comprehensive guide, i converted in to pdf and put in it for reference...my mind is spinning with lots of undercover niches...

thank you for great tutorial, i know you're kind guy, Big Thanks for You

This is awesome stuff!

Great post! Read it from top to bottom. Lots of great information in there. Some of it seems like common sense when it comes to keyword research, but very detailed and informative steps. Thanks for the information will use this on some niche ideas I had in mind.

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Thanks! Very helpful posts.

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Nice Share buddy

Thank you so much

Thanks for the guide and I have learned a lot!

Thank you! I was looking for something like that.

Really great post, just read it all and watched the videos, have a few questions I hope someone can answer

Questions.

1) You said "2) Advertiser Competition Average or higher" I'm just wondering is it not a good idea to go for Low Competition words? or is the
reason they are Low because they are not worth fighting for?

2) In Post 2 you said "For now, the 3 keywords we will move forward with are" and added an image containing "Ad Competition" where did you get that information from?

Thnx for the share, I'm sure lots of new guys will enjoy this.
Cheers,

information that is useful and beneficial to my learning needs

Wow! Will definitely give this a shot. Thanks for sharing.

Thanks a lot, very helpful for us newbies.

This is nice information...

Thank you for posting this one! It's really a great help. I'll read this thoroughly.

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"Rank Magnets" totallya new term,but know everything about it,
you told about web 2.0, and EzineArticles.com,
I am a regular writer of EzineArticles.com,
it is really good and creative article writing site.

I could use this information...

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thank u for sharing this...

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First on thanks for sharing. I'm an Adsense newbie. I've got some questions... It seems some stuff have changed since the post. 1. The google keyword tool does not have CPC. I'm I missing something? 2. I need more info on how to someup the completion. How go you see the number of backlinks the competitor has? Haven't this changed too?

I've already figured out that keyword selection is EVERTHING. I would be willing to pay someone to find me one or two. I know everybody does it... But who's the best? Please give me some recommendations. I appreciate it!

Hi everyone, I have multiple facebook pages with a lot of fans.

One of my facebook page have 1,200,000 fans. They are all real fans.

I have some more facebook pages with 50,000 fans.

Theses facebook pages have the ability to post stuff.

I might be willing to sell my facebook pages if anyone is offering enough money.

contact me : frechette.maximeATgmail.com

Thanks for this post. Will certainly give it a go!

Hi Jermy, Your post is so informative thing, which gives clear idea on keyword analysis. Good analysis well done.

Thanks a lot for this useful information. It helps me very much.
Best Greetings

Very Helpful Information! Thank you!

Thank you so much for such a wonderful instructions

Thank you for the useful tips I will test them and give you a detail feedback on the results.

Good article and good service! thnx

Is this pretty much your business strategy?

Really nice piece of writing. Especially I loved the adsense estimated CPC and how much the publisher really earns section.

wow thanks for such a nice contribution from you it will definitely help us to find best niche

nice tips u share

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Is there a cheaper way of doing this? I followed everything up to the point where SEMRUSH started showing me half of the results and then forcing me to pay up to see the rest of the results. Am I asking too much? I just want access to free data from time to time. I wouldn't even be doing this all the time!!!

Nice Thread Really Learn a lot from it

original post method is basically useless now unless you are willing to fork out the $80 up front fees to see some organic keywords.

This is a great tutorial, you made all of my concepts very clear for finding keywords. Thanx for the share wilson

Thanks Jeremy. Followed your information top to bottom with all the videos in between.

I am very new to all of this, can some of the others on this forum dictate what to do from here? I mean let's say we have identified some researched niche's we would like to move forward with.

Can somebody confirm if I have the logic down pat, in regards to the next steps?

1. Purchase a domain name
2. Get a developer to build the website
3. Research the niche topic and either write or hire people to produce high quality content
4. Implement SEO strategies to get the site high up in google rankings (build backlinks, write articles etc)
5. Use adsense to get advertisers to advertise on your website and collect a CPC profit
6. Whilst making CPC profit, For additional income you can produce your own informational products (ebook, DVD packages, newsletters etc), build membership website etc.

Can you guys confirm if the above is the basic gist of what this strategy is all about?

Many Thanks,

Wow... this perfect tutorial.... Thank.

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The guide seems good. I have read some paragraphs, a lengthy one but do not have enough time to read now . I am saving it to read later. Thanks for a good one.

There's another good tool for keyword researching: Keyword Xtreme
The relevant/suggested keywords found will be more compared to GoogleAdword keytool

quite a big post will take some time to read it.
but the easier it sound while doing it its not so easy.

anyways will read the whole post see how useful it is.

thanks

Awesome! Jeremy, thanks for this info. Definitely would have been a great WSO so thanks giving it away.

Best of luck,

Sean

It is really awesome research for micro niche keyword findings. But these techniques are 2 years old. Now google change their algorithm and panda. You need more and more deep research required for your niche finder. There are lot of tools available now a days to find micro niches..

That's one of the great things about reverse keyword research!

It isn't out of date because it relies upon what and who is ranking right now...after all of the algorithm updates.

The biggest changes are staying up to date on what the latest Rank Magnets are. Some of the ones I originally mentioned have been toasted by Google over time, some have taken a hit but are still good sources of data, some have improved while new ones have emerged.

New ones are pretty easy to find too.

Just head on over to here:
SEMrush Rank - list of top domains - sites with many organic keywords in SERP

This is a list of the top 100 sites according to semrush.

Just a quick scan reveals a new breed of Rank Magnets that have emerged...the reference/dictionary site.

thefreedictionary.com Ranks for 1,493,479 keywords
merriam-webster.com Ranks For 456,408 keywords
reference.com Ranks for 993,764 keywords
urbandictionary.com Ranks for 603,349 keywords
thesaurus.com Ranks for 219,275 keywords

And these are only the reference style sites, there are a few other on that page that are worth looking into. And who knows what could be in the top 200 or 500?

No matter what changes Google makes, some new type of site will always rise to the top even if old standbys fall by the way side because you can't have an algorithm that only negatively or positively impacts all sites. If something goes down something else must go up.

Happy hunting!

Great...thank you for yout tutorials..lets action

Wow! Thanks

This post indeed helps alot.

OMG this is amazing post I have never taken semrush such deeply anyways thanks for the post it made my day I am going to check these tools for sure ...

Amazing Post! The info in here is valuable more than I initially gave it credit for, I started reading and thought it was a product offer but soon realized you were presenting this in a helpful way. Thanks for all the tips & techniques and the wealth of knowledge!

Will have to go over it more than once because like so many others who've responded it's going to take more than one sitting to go through all this. Cheers!

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