Is this the Beginning of Google 2.0?
- SEO |
I was reading a blog post today, that led me to this announcement at the Google blog. Official Google Blog: An update to Google Social Search
We all know, or are at least led to believe, that there are 'updates' or 'enhancements' to the algorithm all the time. Likewise, it has been known for a while that Google is now using social data in it's search results, but we don't know necessarily how. This appears to be some sort of insight as to how it may affect search results. If you watch the video on the link, they give you an idea as to how this is going to play out.
So, the question is, will this have any effect on SEO? For example, using the search terms from the video, say you had NO friends that tweeted or 'liked' Killimanjaro. Would we see the same or similar search results as today? If it were 1 friend, or 2 followers, or 2 people you follow, that liked or tweeted about it, then would we see that below the same search results, moreso as a "By The Way, John and Mary like this too".
Where I see a posibility of this new change shuffling the SERP's, or changing SEO, and I am just throwing this out there, is if 20 or 50,or some minimum number of your friends 'like' or tweet a link, then would THAT link be artificially elevated in the Search results, because the social elements of the search (50 friends or followers or those you follow) 'liked' it? Whereas normally, such a link may not be relevant in the search results as we know it today?
I realize that in order for this to be effective, one must be logged into their Google account. I have no idea on how many interent users have Google accounts and what percentage would log in to see these 'personalized' results. Regardless, I can see how this could evolve over time, and probably be a couple of years before it could change SEO as we know it.
Anyone else have any thoughts on this?
We all know, or are at least led to believe, that there are 'updates' or 'enhancements' to the algorithm all the time. Likewise, it has been known for a while that Google is now using social data in it's search results, but we don't know necessarily how. This appears to be some sort of insight as to how it may affect search results. If you watch the video on the link, they give you an idea as to how this is going to play out.
So, the question is, will this have any effect on SEO? For example, using the search terms from the video, say you had NO friends that tweeted or 'liked' Killimanjaro. Would we see the same or similar search results as today? If it were 1 friend, or 2 followers, or 2 people you follow, that liked or tweeted about it, then would we see that below the same search results, moreso as a "By The Way, John and Mary like this too".
Where I see a posibility of this new change shuffling the SERP's, or changing SEO, and I am just throwing this out there, is if 20 or 50,or some minimum number of your friends 'like' or tweet a link, then would THAT link be artificially elevated in the Search results, because the social elements of the search (50 friends or followers or those you follow) 'liked' it? Whereas normally, such a link may not be relevant in the search results as we know it today?
I realize that in order for this to be effective, one must be logged into their Google account. I have no idea on how many interent users have Google accounts and what percentage would log in to see these 'personalized' results. Regardless, I can see how this could evolve over time, and probably be a couple of years before it could change SEO as we know it.
Anyone else have any thoughts on this?
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JeffreyKang -
Thanks
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