Google's Algo Change: How it's effected me and my clients (I think article marketing is dead)
- SEO |
This all sounds well and good. Quality should always trump quantity, especially when it's junk or copied content of very little value to an actual person.
Well, here's my take on all of these changes based on the effects they've had on my sites, as well as the many clients I do SEO for.
1. Nearly ALL of our articles that have been exclusively published on places like ezinearticles.com have completely disappeared from the google search results.
This, I just don't "get". All of our articles are 100% unique content and really are informative and offer value to someone who is searching on the topic. They are not "spammy" at all and the only links back to our sites are in the author resource box.
2. With the keywords that I used other SEO techniques on...such as backlinks, blog comments and even link wheels...don't seem to be effected. Rankings are still there...within a spot or 2.
3. SEO optimized videos are still holding their positions, some have even moved up a page or 2. Most of these videos were submitted across several different video sharing sites with tubemogul. That could be considered "spammy" I guess...but google doesn't seem to care.
4. And of course, on site content such as blog posts are still holding strong as they should.
What does this mean from my point of view? Well....I'm adjusting my SEO techniques to totally eliminate any type of article marketing for the time being. Both for me and my clients.
All efforts that were previously focused on article marketing will now switch to...blogging. In other words, instead of publishing the articles on EZA we'll be publishing them exclusively on our blogs.
Only a few weeks ago I could publish an article on Ezinearticles.com and it would be on the first page of google the next day. Not anymore.
In the end, I think it just all comes down to one thing:
Genuine Quality
What's your take on all this? Are you feeling the effects of google's change yet?
Is article marketing dead?
Hmmm...
-Peter
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