I'm getting killed in SEO for a JV launch, what do I do if my time is short?

What is the competition looking like?

May I ask why you set a deadline to be on first page? You should know, that not only should you NOT make first page promises to your clients, that also, you may not beable to keep them for yourself. Sometimes crcumstances are out of your control. If your site is aged, then I would be link building as fast as I can.

are you going after branded or generic terms?

Not trying to dispute your knowledge at all, but is it the site in your sig? Can you link us to your site to let some fresh eyes judge your on page SEO?

This is the MOST RETARDED strategy ever. I say that not because i want to be offending, but because i kept doing the SAME thing <-- (depending on JV sites, product launches, promoting "xyz review", "xyz bonus"

Why is this strategy retarded?

Because 99% of the money with product launches is made from "big gun" marketers blasting to their lists of 150.000...and only the tiniest fraction of sales is made by people looking for "product name" or "product name download" etc. from organic Google traffic.

You get the occasional sale, so do i....but i still think depending on SEO for product launches is DUMB (yes, includes myself!)

Furthermore you are also competing against all kinds of sniper sites and it can get REALLY tough around launch date with ranking competition - while the guys who are blasting their lists are LAUGHING at you/me trying to think we can make big bucks with SEO and snag organic traffic.

--> You *can* promote products, sure, you CAN write good reviews. No problem. But in no way do you need to depend on JV sites and launch dates...you can promote good products whenever you want assuming that good products will also sell for a while. For GOOD IM products there is always a demand and search volume and people are looking for good reviews!

Build some blog comments, they index very fast. From our 10k blasts, you can see 600 indexed in 1 week.

I think you have to put enough time before it ranks well on Google. Sooner you do the campaign, the result will be better. We can't rush our ranking, I think it takes time.

Speed of backlinks has nothing to do with getting indexed. You can run your site through a ton of ping services, post to a high-trafficked blog, post your link on digg or some other Web 2.0 site, etc. to get your site indexed in a few hours.

Anyway, since you posted this, you said you're on the first page so that's not really a concern - just pointing that out there for future reference.

What I would be concerned with is this:

You're not providing enough backlink diversity and are leaving a huge footprint for those links you do have. In like 5 minutes I tracked down your entire backlink profile, even those not showing in siteexplorer. Granted, I developed a program to do that, but it's not going to be hard for Google to check your site in a manual review soon.

Work on minimizing your footprint, change up how you build credibility for your 1st and 2nd tier backlinks, and maintain a consistent link velocity (how fast you build your links) and you'll be much better off.

Actually rexibit provided an excellent answer, from what I can see your backlinking efforts are not up to par with the competition. See his comment and move from there.

hey Mark...product launches can be some really stiff competition.

i just recently had a super aggressive package developed specifically for product launches in the IM space...

i'm paying $800 per month and it supports 6 websites...

Best case scenario is you start your backlinks 60 days before the launch with your web 2.0 sites and your high quality articles, then tier your profile links, forum links, blog comments, etc..

I'm doing this for Local Mobile Monopoly and I'm currently hovering around position 5-10 on the first page of Google...results are already over 4 million!

There is some major SPAM going on with some of these sites, in fact I found a guy linking to images for some Japanese image site and he had like 1000 Do Follow links from it!

This could also get you banned too, because it looks very unnatural..

I think the mode of thinking is just to capture the first week of the launch traffic and then it doesn't matter.

But I've found that on high profile launches like Mobile Monopoly, you can make money for months after the launch...

A good example of this is Coen Mayes..he's been #1 for Mobile Monopoly for awhile and he's still making money every day. I confirmed this when I was talking with Tim Donovan..

I think the best method for doing launches is to create yourself an authority site and then link all of your launch pages to this...

Once you get established where Google trusts your site, you'll find that you can rank higher using less backlinks than a new site who's specifically targeting product launch keywords...

But in the end, no matter what, you have to tier your links starting with your highest quality articles and web 2.0 sites as your base..

Thx,
Bobby

...

Don't know if you have a portfolio of articles that don't relate to your current project - but if you do go and edit them and swap out the links in them for links to your current site then resubmit. They'll probably be reviewed (if it's a manual directory) in a couple days for an edit, then when they're up, ping them.

Depends on your budget & resources available. May be buy some high PR backlinks.

Hey Mark, don't worry, we will rock this thing. If nothing else, it will build credibility. I got your back too. Here is to a successful future.... (p.s. this is a new profile)

Just use Yahoo! siteexplorer to check the links coming from your competitors and mimic them