Ads Placement and CTR

by 2 replies
3
I have a very specific question...

What would have better CTR....336 ads block above content and centered, or content wrapped around ads block, otherwise same size of the ads block?


[Ad]
content
content
content

as opposed to

[Ad] co
ntentco
ntentco
ntentco
#search engine optimization #ads #ctr #placement
  • It depends on the niche and target audience , untidy ( non wrapped ) can be more successful because it stands out, however you also then run the risk of people seeing an advert as soon as they get on the site and leaving pretty soonish.

    Personally i always stick to wrapping the ads with text, i find it looks tidier and also gives a little more relevance to the ads ( although thats just an opinion )
  • You know the answer George, test.

    Google would rather you do the second one and
    so would I.

    Paul

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  • 3

    I have a very specific question... What would have better CTR....336 ads block above content and centered, or content wrapped around ads block, otherwise same size of the ads block?