How Important is PR during Keyword Research?

7 replies
  • SEO
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When you are searching for new keywords, how important is PR to you?

If there are a bunch of high PR authority sites with minimal backlinks to the PAGE in the top 10, but the keyword in not in very many titles, descriptions, etc. are you still going to try and rank for the keyword.

Assuming the keyword is profitable and it gets a decent amount of searches.
#important #keyword #research
  • Profile picture of the author precie
    It's important to get high PR backlinks
    Not so if you are competing with high PR sites that are poorly optimized
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  • Profile picture of the author pdrs
    if they're poorly optimized for the term and dont have a whole lot of backlinks I'll definitely go for it. If they're all really optimized for the term then I'll probably look elsewhere.

    Ideally I'm always on the lookout for the gold-mines. No optimization on front page, low PR on front page, Exact match domain for me and a profitable keyword Obviously, you might say. But they're definitely still out there.
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  • Profile picture of the author Fraggler
    PR (on that page) is a good initial indicator, but it doesn't tell the whole story.

    You need to do a backlink analysis on the page to see what their links are optimised for. PR will not show you the power of an up and coming page that hasn't been through a PR update yet, their backlinks might.

    Google works by returning a bunch of relevant results and then sorts those based on authority/trust and relevancy. A highly relevant page (based on the search) can outrank a high authority/trusted page. Backlinks are a major contributor to both relevancy and authority/trust. PR can quickly give you an idea of the authority/trust side of things.
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  • Profile picture of the author Kecia
    I try to stay under PR 3 for my competing pages. However, if the page at the top has a pR or 4-6 and only has 100 or less backlinks, I'd probably go for it...and I'd definitely go for it if the keyword isn't in the title or description.
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  • Profile picture of the author janejackson87
    Banned
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    • Profile picture of the author chykee
      If you want to compete with site that has very decent keyword search, i would advice you go for poorly onpage optimized site because as much as the almighty google loves backlinks, it prefers sites that have highly optimized onpage to drive traffic to..
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  • Profile picture of the author zackick
    if the pr is 5-6 i won't try to rank it and if that is the case just register keyword as domain and do backlink. for while you maybe out rank those website.
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  • Profile picture of the author kiranraj19
    i don't think pr is important while researching for new keywords. keyword competition, global &local monthly searches are required for keyword research...
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