How do high PR webpages pass on 'PR weight'?

by 10 replies
13
I came across this situation recently, and am not sure how
it works - so thought someone experienced with SEO can help.

If I get a link on a high PR page (say, a PR-7) which has
40 links, 35 of which are to internal pages on the same
domain, how does the weight of the PR-7 page get distributed?

Will ALL 40 links from the page share the weight?

Or is it distributed ONLY to 'outbound' links (which means
the 5 links to outside domains)?

All 40 links are do-follow, btw.

Thanks for your feedback, and I'd appreciate links to any
sources which can verify this information, as well.

All success
Dr.Mani
#search engine optimization #high #pass #webpages #weight
  • i guess outbound links will carry more "value"
    • [1] reply
    • I wouldn't over-think it to be honest. All you need to worry about is getting high PR backlinks to your site. That's what I spend most of my day doing.
      • [1] reply
  • more weight to outgoing links, less weight to internal links that are in the navigation and sidebars.
    • [1] reply
    • Hi Dr.Mani,

      According to Google's published whitepaper on their PageRank algorithm, the PR is equally divided by and distributed to each unique outbound URL. Internal and external links share an equal value. This is one reason that internal link structure is so important to effective SEO.
      • [1] reply
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