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Such a long time in IM and AdWords still confuses me...

by GeorgR.
2 replies
  • SEO
    • |
Adwords says:

"Note: in this diagnosis the search some good keyword did not trigger this keyword. However, another keyword in this ad group ( [some good keyword] ) is triggered by this search."

Why does the broad search not trigger? This is when i diagnose the group and hover with the mouse over the keyword ( without quotes).

G.

Adgroup looking like this:

some good keyword
"some good keyword"
[some good keyword]
-free
-gratis
-rapidshare
#adwords #confuses #long #time
  • Profile picture of the author ibis699
    i AGREE STRANGE?? i WOULD LOVE TO KNOW WHY AS WELL
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    • Profile picture of the author dburk
      Hi GeorgR,

      If your ad group contains the exact match of your keyword, then AdWords assumes that you want that exact keyword triggered by your exact match. This allows you to have a different bid price for broad vs exact match.

      It's important to note that when someone searches for something that is related to your keyword, AdWords' extended broad match may trigger keywords other than the ones contained in your ad group. if you don't want that to happen then you must leave the broad match keywords out of your ad group.
      Signature

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