How many visitors can you expect from a keyword phrase that has 5,000 searches per month?

8 replies
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How many visitors can you expect from a keyword phrase that has about 5,000 global monthly searches and about 3,000 local monthly searches per month?

Additional info:
  1. This keyword phrase is an [Exact] keyword phrase.
  2. Your website is ranked on the 1st page and is the #1 result.
#expect #keyword #month #phrase #searches #visitors
  • You should always look on the local searches (exact match).

    Important additional info is: How many Ads are usually displayed? Ads are competing against natural results. If you have a keyword, that has no ads you can expact more visitors as when you have always 11 ads.
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  • Profile picture of the author UMS
    Percentages vary depending on which source you believe, but according to a study made by Optify, the top 3 positions receive an average 58.4% click-through rate (CTR).

    Breaking it down with your figures of 5000 exact searches.

    #1 CTR 36.4% = 1800
    #2 CTR 12.5% = 625
    #3 CTR 9.5% = 475
    ..
    #10 CTR 2.2% = 110


    Note that the CTR are estimated averages and the GAKT is well known for not giving accurate figures, so you can only get a very rough idea of traffic from these figures.

    However, it is safe to say that being in #1 will result in significantly more traffic than positions #2 to #10
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    • from my experience its true, that moving from spot 2 to 1 ca easyly triple your traffic.
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    • Profile picture of the author Keep Trying
      Originally Posted by UMS View Post

      Percentages vary depending on which source you believe, but according to a study made by Optify, the top 3 positions receive an average 58.4% click-through rate (CTR).

      Breaking it down with your figures of 5000 exact searches.

      #1 CTR 36.4% = 1800
      #2 CTR 12.5% = 625
      #3 CTR 9.5% = 475
      ..
      #10 CTR 2.2% = 110


      Note that the CTR are estimated averages and the GAKT is well known for not giving accurate figures, so you can only get a very rough idea of traffic from these figures.

      However, it is safe to say that being in #1 will result in significantly more traffic than positions #2 to #10
      Thank you for the estimate. Would these numbers for click through rates be per day or per month?
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      • Profile picture of the author yukon
        Banned
        Originally Posted by Keep Trying View Post

        Thank you for the estimate. Would these numbers for click through rates be per day or per month?
        Per month, so that's about 61 uniques per day average.

        (5000 (per month) * 36.4%) = 1820 / 30 = 61

        That's still a high estimate considering the 5k is Global.
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    • Profile picture of the author guarino1235
      Originally Posted by UMS View Post

      Percentages vary depending on which source you believe, but according to a study made by Optify, the top 3 positions receive an average 58.4% click-through rate (CTR).

      Breaking it down with your figures of 5000 exact searches.

      #1 CTR 36.4% = 1800
      #2 CTR 12.5% = 625
      #3 CTR 9.5% = 475
      ..
      #10 CTR 2.2% = 110


      Note that the CTR are estimated averages and the GAKT is well known for not giving accurate figures, so you can only get a very rough idea of traffic from these figures.

      However, it is safe to say that being in #1 will result in significantly more traffic than positions #2 to #10
      are these real estimates for a 5000 seach per month keyword? thats pretty much i guess
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      • Profile picture of the author Keep Trying
        Originally Posted by guarino1235 View Post

        are these real estimates for a 5000 seach per month keyword? thats pretty much i guess
        He said that it was according to a study. The numbers do seem reasonable to me, but I wouldn't be 100% sure.
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  • Profile picture of the author jacked
    Listen to UMS's figures. Roughly 40% of searchers will click the first result. So you would have 2k visitors a month roughly, probably a little less.
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