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Keyword research stats

by blogsetuplab
3 replies
  • SEO
    • |
I've done some keyword research in Market Samurai and MS gives me these figures:

Searches: 487
SEOT: 204
AWT: 38
AWCPC: £1.85

My site is now #1 in Google UK for this search term and #2 in Google.com and I'm not entirely clear how the MS stats compare to real world stats for any future research I do.

I'm getting about 40 visitors per day - does this seem reasonable as MS' SEOT figure of 204 is the estimated potential maximum for a site at #1?

I know Adsense revenue depends a lot on how you integrate Adsense into your site etc. but I'm only getting about 3 clicks per day and the average cost per click is £0.28. Is the difference between my average cost per click and market samurai's figure of £1.85 because they quote how much an advertiser pays rather than how much a publisher receives?

I'm just trying to reconcile what Market Samurai's stats actually translate to in real life - for example they show a daily adwords value of £70 and I'm only getting £0.84 so I'm curious as to the reasons and if it's my site that isn't performing well or if I'm expecting too much based on Market Samurai's figures?
#keyword #research #stats
  • Profile picture of the author celebs20
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    • Profile picture of the author blogsetuplab
      Thanks, That's good to know then!

      It's easy to get carried away and look at the number of searches and think that'll be your number of visitors.
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    • Profile picture of the author kayf
      Originally Posted by celebs20 View Post

      You are lucky to get 40 visitors per day if Searches: 487
      my site is on #1 in google and Searches: 5000 but I am getting 100 visitors daily
      Agree, I see the same thing (well rather similar) for my sites
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      • Profile picture of the author blogsetuplab
        Originally Posted by kayf View Post

        Agree, I see the same thing (well rather similar) for my sites
        That seemed crazy to me at first but then I thought when I search for something I scan down the results for the most relevant result and don't just click the #1 site. Still I'd have thought 5000 searches would bring more than 100 visitors.
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