Building Links Too Fast To NEW Websites.

by 20 replies
23
I understand completely that building too many links, too quickly is a Myth. If it wasn't a myth, you could just blast your competitors with spammy links and their rankings would drop. Google is smarter than this, so this isn't the case.

But what about NEW websites? Can building too many links too fast to new websites, harm your rankings in Google?
#search engine optimization #building #fast #links #websites
  • New websites are so hard to tell what happens to them. I mean, sometimes, a site can go to the sandbox for no apparent reason, while you do the same exact thing to another site and it gets ranked right away. I, personally, do not like to build a ton of links right away, as I like to make it look natural with social bookmarking and some other natural links. Then, I slowly ramp it on up. Best of luck!
  • I think that the thing with links for a new site is not necessarily the quantity but consistency. I you blast 100,000 links in the first week and then don't do any the next week then that will probably be very bad. ikewise if you do 100,000 in th efirst week you have set yourself the task of keeping up with that.

    Maybe just do as many as your comfortable in the first few days and then slowly increase the number in a natural looking way??

    About the spamming competitors links, I have heard this doesn't work with the same justification as you have given but the question is has anybody tried it? I know I wouldn't as it is really not fair play.
    • [1] reply
    • You've pretty much nailed it here. You're better sending 20 links per day for weeks on end than 1000 links in one day. Of course it all depends on your niche as sometimes you'll need 200+ per day to get anywhere.

      It's also about link diversity and the differentiation you put in your anchor text.

      I'm going to assume you know what link diversity is but if not just reply and we can look at that further. Here's how I generally structure my backlinking anchor text for the differentiation part:

      1. 70% of links are anchor text to the keyword you are actually trying to rank

      2. 20% of links are anchor text to your secondary keyword picked from the Google wonder wheel which has some decent search volume

      3. 10% of links are anchor text to your 3rd keyword - again picked from the Google wonder wheel which also have some search volume

      Try to pick 3rd and 2nd keywords that have very low comp so you can pick up traffic from them too, as well as diluting your main keyword anchor links.

      Now . . . did you know that google will actually penalize you for over doing it on backlinks with one keyword without diluting it?

      [yes, I'm expecting to be called a liar here]:p

      I have however seen proof of this.

      If you're site isn't ranking where it should be, or is actually sliding down the rankings it might be that you've sent too many backlinks that have the same anchor. This is usually only a problem for newer sites.

      Perform this little test:

      Take a keyword phrase you previously ranked well for and do a search like this in Google:

      allinanchor:"your keyword phrase"
      (yes, put your phrase in quotes)

      Look at the results and see where your web page ranks for that query...then compare it to where you actually rank (broad search, no quotes). If, for example, you rank #18 for that allinanchor search, but rank #127 for a normal search - it's very possible you have a penalty going on.

      (A big shout out to Jennifer Pot Pie girl who brought this to my attention - you rock!)

      Hope that helps!

      Jimmy
      • [ 1 ] Thanks
  • You sure about that? Posted this late last night so few people have seen this new report.

    http://www.warriorforum.com/adsense-...after-all.html

    Apparently you CAN get a penalty for links pointing to you.
    • [4] replies
    • Awesome.

      Time to go on Fiverr.com and order 20,000 spammy blog comments to my #1 competitor.

      This should be easy.
      • [1] reply

    • Mike

      Not sure I buy it.

      First off in one of your examples there seems to be some major one-page issues as well if you read down the thread.

      Second there is a huge difference in a penalty and just removing the credit the sites were receiving for all those links.

      While the end result is similar they are quite different.

      Quite a few years ago I used to run a restaurant and one time we got hit with a counterfeit bill. Now the next day I get a call from the bank saying that it was a bad bill and they could not deposit it to my account. I lost credit for that bill but I did not receive a penalty. If they had tried to charge me an extra $100 that would have been a penalty.

      If a site has a huge number of questionable links and Google decides not to give them credit for them then of course you are going to see a big ratings drop. Still not the same a penalty.


      All your thread does is make me more comfortable with not letting google put any code on my sites.
      • [1] reply
    • You beat me to it.

      This is a slightly disturbing development. I can only imagine the number of fiverr gigs that will start to pop up.
    • Never believed it myself until recently, sort of bit my tongue on the issue. It's probably best not to spread this kind of info around too much...
      • [1] reply

  • The issue is not so much the absolute number of links but link velocity.

    Just about every story I have heard about somebody building too many links and it killing their site was caused by them building an unusual number and then stopping.

    The other issue is people do not understand the behavior of new sites. A new site (especially in a low to moderate niche) usually gets a bit of an initial boost. This will not last usually but gets people feeling all warm and fuzzy about their site initially so they need to blame the drop off on something so link building comes to mind because well it could not possibly be that Google decided their site sucked and was no better than those other 10k sites about the same subject.


    I have found that the best way to treat a new site is to plan out the first three months right from the start and then follow the plan. I personally do not even check the rankings for a new site until just before the three months is up. Why bother? Anything you see in the first couple of months is smoke anyway so it is just a waste of time to worry about your fluctuations that early in the process.

    Figure out what the max number of links you can build to your site on a weekly basis. Once you have that number figured out you start at 50% for the first couple of weeks and then gradually work up to your max over the next two months. After that you check your rankings and see what you need to adjust and then do so.
  • I must say I agree with your theory about blasting competitors sites. What I have found with new sites is that it can have a negative effect.

    They all came back eventually, but it took a lot longer for them to hit the first page of Google.
  • Whatever you do, just don't ping the links. If you build many links google will need time to discover them all, but if you ping all of them, well there you have thousands of links over night which doesn't look natural at all.

    -m
    • [1] reply
    • In this case you use a service like Linklicious (free) to set a certain amount to be pinged each day. This is actually better than pinging as it turns links into RSS feeds.

      Works like a charm!

      Jimmy
      • [ 1 ] Thanks
      • [1] reply
  • I did this 2 years ago with 2 new websites of mine. I blasted the crap out of both of them with thousands of social bookmarks, pad submissions, and some other stuff.

    They still haven't recovered to this day.
    • [1] reply
    • I sent over 25,000 spammy blog comments to a site that zero links. I can see about 5,000 in yahoo site explorer. The site sits at #5 today. It has shuffled a few times, but it always returns.

      I think there are just to many factors to say that your links are the reason your site isn't ranking. It just doesn't make sense. Did you include any high PR links?

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  • 23

    I understand completely that building too many links, too quickly is a Myth. If it wasn't a myth, you could just blast your competitors with spammy links and their rankings would drop. Google is smarter than this, so this isn't the case. But what about NEW websites? Can building too many links too fast to new websites, harm your rankings in Google?