How is Mobile changing search?

by thetruth23

Posted: 13 years ago 5 replies

From a google perspective, what are they going to do in the future?

How is it going to affect advertising?

#changing #mobile #search

ProvenViral 13 years ago

Alot of people are now using mobile to access the internet and within a few years there might be a higher amount of mobile users using the internet rather than people using the traditional PC.
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O0o0O 13 years ago

Mobile is changing search by making places available based on what friends in your local network have been to and recommend.
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- genietoast 13 years ago
  
  There's some Google statistic out there that shows that 1 in 3 mobile searches is local. 84% of people who see mobile ads actually take action. I've seen it on the internet.
  
  The mobile market is 5 times bigger than the internet market. About 1.8 Billion people are on the internet while about $5 Billion are on cell phones.
  
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Istvan Horvath 13 years ago

Originally Posted by thetruth23

From a google perspective, what are they going to do in the future?

I don't know how it is over there but when I search here on google.ca for local long tail keywords G. will show me the same Places both on my iPhone and on the desktop.
As for what "they" are doing: it has a mobile version because at the bottom of the page is telling me: View Google in: Mobile | Classic

For me the more important question is - what are the companies/businesses doing now, not so much in the future because when I am out there and looking for something... most of them do NOT have sites/versions optimized for mobile. I can't read them even with glasses and the phone number is so tiny that I touch five different links if I try to tap it

From where I stand this is what they are doing: losing my business as a customer. (On the other hand getting on my "to-do" list to contact them to make a mobile site for their business...)
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- packerfan 13 years ago
  
  I think it's important for local businesses, but I don't really see how or why things change for general information.
  
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  Nothing to see here
  
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