Tracking for PPC

by 32paul52

Posted: 13 years ago 4 replies

Hi Guys,

I am just about to set up a PPC (facebook and Adwords) campaign and I want to track all the way to sale from Optin.

I know you can do this within Google analytics, but is there a better (easier to use) tracking program, something simple to set up and track down to how much spend per keyword and linking keyword to sales?

Any suggestions?

#ppc #tracking

Giannii01 13 years ago

I think analytics is the best tool for this, I know you are looking for a better option but I do all that stuff at no cost with google.
- Thanks
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Patrick Vikus

13 years ago

The best way to track how your PPC ads are doing is to manually add a tracking parameter to the URL. For example, instead of setting up www.domain.com/pages.html as your landing page for Google AdWords, set it up as www.domain.com/pages.html?source=google

Then, in your web analytics you can see if the conversions are coming from Google, Yahoo, or whatever PPC program you're using.

Thanks
1 reply

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wayne60618

13 years ago

Originally Posted by linksbuilder12

Just so everyone is clear, this is for using google analytics as your tracking platform. You can use many other sources for traffic and not just Adwords with google analytics. For more information, go to google analytics help center and look up tagging.

Thanks

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strategic seo services 13 years ago

This is the best that I've used: Prosper202 Self Hosted Apps

It works with PPV as well.
- Thanks
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Tracking for PPC

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