Articles Marketing Styles

Here's a better idea - why not do a combination of all three?

Post them on your website. Wait for them to get indexed by Google, then post distribute them among other article directories. You can do the social bookmarking at any time (in fact, I would do this when you post your articles to your website to help index them at a faster rate).

Writing unique articles and submitting them to article directories will only keep your wheels spinning. Don't give them YOUR unique content - use it for yourself. Submit the same article to a variety of top level directories for additional traffic and extra backlinks (although the backlink power of most article directories isn't worth much, but it's still a backlink nonetheless).

Writing good content takes time, so if you do it, I recommend you use it on your own site.

1) Write good content, put it on your site. (1000+ words, pictures)

2) Write 'less good content' with a lead to your site, post it on article sites linking back to your main site with the super good content. (450 words)

3) $$$ Profit.

Ideally, you should be outsourcing #2 and only submit to high quality article directories.

Step 1) Create Great Content

Write articles that are 750-1,500 words in length and are non-promotional. They should be informational in nature and ideally a bit entertaining as well.

Step 2) Distribution

Distribute your articles far and wide. The more distribution, the more backlinks and traffic you will get. However, it is very important to submit your articles to the top directories (Ezine, ArticleBase) because of step 3...

Step 3) Syndication

You don't have complete control of step 3, but you do have a say in the matter. If you write great content and distribute effectively and widely, your article will then be syndicated successfully on many sites. This means more traffic and non-directory backlinks.

Here's the MOST important thing you NEED to know about article marketing:


^That's your answer to all those high quality backlinks everyone keeps talking about

Here's a break-down of how I use my content.

1 x long article - guest post
1 x long article - guest post
1 x long article - index on my site, then mass distribution
1 x short article/product review - only on my site

I don't follow this exactly all the time, but its a good format for myself personally to get links and traffic while still providing unique content for my site.