How I beat a competitor with High PR backlinks

Thought I'd give this a little bump & hit the thanks button. Not sure why it's getting buried below the other threads. Great overview.

Absolutely incredible post! This is very similar to what I do in my day to day and I can verify that it works. The real benefit here is how big you have built out the site, if people are going after high traffic, more competitive terms in most cases a little sniper site just isn't going to cut it anymore.

I would be more inclined to suggest a newbie follow your tutorial here than purchase any of the ebooks available, because you listed everything that they should know. Great post!

Thanks.

I forgot to mention that the competitor still has MORE backlinks than me, mostly weak profiles, social bookmarks, blog comments and web2 pages. Quality Over Quantity.

So you built a huge site full of unique content with tons of backlinks. This has been known for years.

But I would be weary about building thousands of backlinks per week.....

That's a solid blueprint that many users should follow! Thanks to you, I'm sharing this post with a friend of mine that just asked me about SEO today!

Question - how much was the 300 posts that you outsourced on BMR?

Analysis of your opponent's back, and then use them

Great post, very solid approach. Are you finding a slight slip in ranking when BMR posts fall off front blog pages?

Regards

Nigel

Subscribed. Really helpful, sometimes I just can't remember those details, good reminder. Thanks.

I hope more newbies read this post and realise that there is only one thing which works online..

Consistent Hard Work with a plan..

Kudos to OP for sharing..

Don't go for quantity work with quality if you have less but quality back links you can get better results than the other sites.

Thank you for sharing. Very nice ideas. I've learned a lot.

Google loves content, but every time I say that here someone says, ha, I'll beat your content with backlinks any time. Well, I am not sure if that is even necessarily true, but it is a strategy that works for me, especially as I like writing and dislike backlinking. Big investment though, all that content for the site? You are at a point where you have pennies to invest in outsourcing, but then newbies can do this for themselves, it will just take longer.

Wow. Great work and thanks for the post!

It's a bit overwhelming, but so worth it. I think I'm going to get a 7 day free trial to BMR or maybe Linkvana. I'm trying a couple SEO services out, but none as extensive as this (my competition is not as high)

A very solid plan. I follow a method that is relatively similar to yours. Creating lots of inbound links all around your site with keywords pointing to strategic pages is an excellent strategy.

I worry though about the massive link blasting you do toward the end. This can come off as highly unnatural to Google considering I know very few people that can pump out 10,000 forum posts a day. It might provide a temporary boost but if Google catches a whiff of it they could penalize you.

IMHO, I don't really view forum links as a great way to improve SERP rankings. I find that they are better at promoting your brand and sending traffic to your site. I feel that it could hurt your brand and your reputation if your prospective customers see spammy forum posts or blog posts. Just my two cents.

But all together a great plan and I applaud you for taking over your competitors so quickly. Keep up the good work.

Excellent post. Thanks for that

Wow these are great inputs! thanks for sharing these strategies, rarely do we see people share their strategies in a comprehensive manner.

Wow that's a lot of backlinks dude! How long did it take you to implement this from start to finish?

Did you find the 20,000 blast useful?

Also would you mind sharing which Warrior your outsourced your press release too?

Finally could you tell us if you recouped your investment?

Sam

Great read thanks for sharing.
J

At last No BS and somebody posted the real truth.
This is exactly what i do and it works perfectly.

Nice sharing dude, i like your post ...

Really interesting post and congratulations. It looks like a really well thought out approach which is quite easy (I mean no disrespect to the work you put in) to replicate.

I wanted to find out what you meant by "Use Breadcrumbs!!"
What benefits did you find that offered?

Very nice post. Can you tell us where did you outsource the article writing? How bout the quality of the content, where you happy? I am in search of a content/article writing that wouldn't cost too much but still giving a good quality article. thanks

Thanks for your answers, I must admit I've used a few of your strategies myself and had great success, I'm just still not sure about the 20,000 links.

You seem to have everything covered though (backlinking them to the second tier links and altering anchor text) and best of all it works!

Thanks for putting this up

Sam

Hi there, thanks for the mention of my product. just thought I'd let you and others here know that the LSI engine has been rebuilt from scratch in the upcoming update which will ship next week.

It will scrape Google's top 10 search results for any given keyword and return the most relevant keywords shared across those sites. No one has anything close to this.

And while it lasts, you can still get it for $17 via the Warrior Special (see link in my sig)

Nice share. It will totally help me on my new sites.

thx for your share
but for now ,PR is useless. Exchange outboard links makes its easy to up your pr

This is a great step by step roadmap. Thanks for sharing. I'm also going to bookmark to come back to it later. Maybe even make a mindmap combining some of these techniques with my own resources.

It's great to see a 1,2 approach (content and backlinks). Very inspiring!

I have just copied and pasted this post to my desktop and I will study it slowly and try to implement those tips you just shared. Thanks..

Thanks for your post.

Didn't you use tag at all?

For the 20 posts that you made sticky: Did you do these as excerpts or full posts? Are all the other shorter posts full or excerpts?
The description of each category you said you place before the posts: This is also made sticky?
You say you used a homepage template: This is something available or did you just design the page that way?
Thanks, this post was so helpful. Most I'm familiar with but it helps to have it laid out.

Nice tip, the onus is on quality and naturally progression, the search engines will always reward you well for this

Great stuff!
So you do /%category%/%postname%/ and remove "category" from your wordpress base URL!

The only reason I don't do the former is because sometimes your category name and postname can be the same and your URL can look spammy! Especially for those smaller sniper kind of sites where you're also using an EMD. MyKeyword.com/my-keyword/my-keyword/ does not look very attractive does it? Although I've seen a couple of people recommend that!

For the same reason, I can't remove "category" from my URL either because then I may have a category and a post whose URLs are identical.

Anyways, what all this tells us is that both ways work perfectly fine as long as you stick to one method and take action! And as we always said 'there are more than a gazillion ways to skin that same cat' !!

I also bought some of those expensive monthly subscription homepage backlinks and then pulled out because I figured I would be paying in excess of $1K/year!
Congrats again and thanks for sharing!
Chucky

Thanks for the post, great information.

Chucky,

I recently started using Clickbump's templates and one of the tips I picked up from his site is to structure your url as follows:

/%category%/%postname.html%/

This will get you around the problem of having a category and a post with the same name.

John

This post should be stickied. Thanks for sharing

Hi, it seems like a lot of work. I expect something to be simpler. Anyway, thanks for your guidance.

Retsek,

I have couple of questions

off page linking

for #2, you said how does The second layer, larger of lower PR Web2 sites, links to the top layer?? Do they have more than 1 link in the web 2.0 article? Also, did you interlink the top layer i.e blogspot --------> wordpress.com----------->blog.com??

Who built your link wheel??


In #6, you used 20,000 forum profiles? Was it for each link?? or did you use the 20,000 link for all link together (not seperately)

And where did you buy the service from??

thanks

The second layer of lower PR web2 sites linked to the high PR web2 sites. The 20,000 links went to both layers - although since there were significantly more lower PR web2 pages, those got like 80% of the 20k links.

Yes I interlinked the top layer but randomly. I also linked to related pages that were not mine, like wikipedia, youtube.com, about.com, etc. I feel that is VERY important.

If the article is 300 - 500 words, i usually do 2 - 4 links. That includes links to the money page, other web2, & the wikipedia, youtube, etc.

The guy who does my linkwheel is on quite a long vacation. He's european :/

The 20,000 figure is a mixture of blog comments, forum profiles and social bookmarks. When I run them, they go usually go evenly to all the links in the blast. Then about 2-3months afterward, i blast those 20k with more links of their own.

I get my forum profiles & blog comments from Fiverr. find user 'worldofseo' for the profiles, and just use any top rated seller for the mass comments. I also use OneHourBacklinks.com for blog comments that link to the money page or top tier pages like high PR Web2, Articles Directories and BMR posts.

I use Bookmarking Demon for social bookmarks.

the one thing in this case that you will need to do is to do good on page optimization for sure.. I've seen a lot cases of high PR page is beaten by lower PR pages.

Those are some good tips right there, I'm gonna try some of them. I guess content is still king.

With PR N/A .info backlinks!

Lol, i'm usually an impatient guy. The fastest way possible (and still get the same power) is just to add pages with existing high PR to your backlink list via link purchases, very private blog networks with low OBL and forum profiles etc. Articles can work really well if you have the software and have a list of fast approval sites. Of course, you'll need to send spiders towards these sites and just throw them in a rss feed and distribute them across the web. Organic crawling, and you won't be needing to mass ping them like crazy. Fast indexing, fast results.

Instead of paying for BMR and linklicious for 12 weeks. You could have just put up 20-30 pages of content on an aged domain, blasted it with AMR and Scrapebox, then subscribed to a homepage backlinks network. It would have taken you 2 weeks for what took you 12.

Live and Learn.

From everything I've heard and tried, only the quality links really matter. Software blasting is no longer effective. What does work is the regular updates of quality relevant content on your site, and quality relevant articles and blog posts as back links, preferably authority links, if you can get them. I would rather pay ten bucks for a good long relevant article as a back link than a dollar for a million crappy spam links. That was a good point about linking to Wikipedia as well as your site ocassionally, giving it "expert" status by linking to an authority site as well as yours.

Great plan of attack to rank, thanks for sharing

So where on earth do you find a writer that cheap that writes articles that don't get rejected? I've hired two different people off the forums, paid for 10 first just to test them out. The 10 past then I bought an order of 30 and the posts get rejected left and right. Same process for two different people and both where awful writers.

Well, you have to spend money to buy good articles. Bytheway thanks for sharing all of these.

Write better content. Try and find out what you can do better than them. Go and look at their site/blog.

absolutely fantastic and very solid strategy! You got everything right from the good site structure up to intelligent and effective off-site link building.

It' very nice post for all SEO person increase backlink and PR

You should consider doing an WSO with clear, 2-3 minute videos for each step, because there is a certain percentage of the population that are visually oriented.

This could be a monster package at $27-$147, OR

One-time membership fee site, OR

Sell it as individual packages from level 1 to level whatever, each costing a little more and each package a course complete in itself, each higher level you buy simply gets you faster results.

The pdf attachments would have duplicate script as spoken in the video, with links inside giving you commissions to tools you recommend and/or have a Resource guide of tools with some free tools, and some of the paid tools you get commission on, making sure free and paid methods both get job done. Making sure these are tools you actually use or have used.

The 13th Warrior

Now you too needs to create many quality backlinks for your site more than your competitor..,Create Backlinks till you beat him and i am sure you beat him if you keep creating quality backlinks .., Quality + Quantity = Wins.

Nice post, thank you.

Very helpful tips indeed!

Nice post, thanks for sharing such a great information.

This post is very helpfull... I need to use the Wp plugins you introduced..

Excellent information! Thanks a lot.

Saladin

What is BMR please?

How the heck do you blast 20,000 back links?

What is BRM please?

it is simply awesome i love your seo strategies it is worthwhile indeed but above all i will appreciate your hard work.

WOW, I thought this post was so impressive that I broke it down to a step by step level so I could understand everything. I have listed my Game Plan below, with quite a few questions on certain aspects of what you wrote about, that I did not understand.

I hope you do not mind answering the questions. I will certainly appreciate it, and I am sure many other people will also.

1) Create 200 500 word articles. (It's important to not post it all at once. Use the Wordpress Schedule feature.)

2) I removed the WordPress loop and built the home page using a Page Template with sections under the topic.

A) What does this mean?
B) How do you do it?
C) Why do you do it?

Having a long list posts on a topic with the full content on the homepage is not helpful to the user, and there's duplicate content issues with the SEs.

3) Identify 20 relevant keywords, and create 5 categories.
Create a 500 word article for each one of these keywords. (20 articles in total)

Each of these posts link to the homepage with our main keyword as the anchor text. These 20 posts were also made stickies, so they appear at the top of their category listings.

4) For the other 180 posts, these were 300-500 words and they went deeper into topics discussed in the 20 post set.

Each of them link to one or more of the 20 posts using anchor from the additional keywords. Some of the 180 also link to the homepage for the main keyword.

So, do you link to post not in the same category?

5) Each of the 200 posts has an image with alt text containing the target keyword, not necessarily exact match for the keyword.

What is alt text? Can’t you just rename the picture to the keyword that is relevant for that post? How do you insert alt text?

It looks like Clickbump SEO will take care of all of this for you, is that correct?

6) Use Breadcrumbs!!! Set your Permalinks to /%category%/%postname%/

What does the above in yellow mean?

A Web site navigation technique. Bread crumbs typically appear horizontally near the top of a Web page, providing links back to each previous page that the user navigates through in order to get to the current page. Basically, they provide a trail for the user to follow back to the starting/entry point of a Web site and may look something like this:
home page --> section page --> sub section page
This technique also is referred to as a bread crumb trail.

7) Use a XML Sitemap, no need to link to it on your page. The good ones will notify Google.

8) Use a Related Posts Plug-in (YARPP is good) Must get this plug-in.
WordPress › Yet Another Related Posts Plugin « WordPress Plugins
Target Keyword appears in Title and Description of each post and Home Page. Meta Tags are optional. Remember to setup appropriate titles and descriptions for your categories as well.

9) REMOVE the word "category" from your WordPress base URL.

What does this mean, and why do you do it?

(Yoast WordPress seo plug-in)

You need to get this plug-in?

Use Wordpress SEO by Yoast. Great plug-in, free!, and will take care your breadcrums, xml sitemap, pages titles and descriptions.

There's other seo plug-in that will assist you with these on page factors, I'd recommend Clickbump SEO, but you can Google for free options.
If you get Clickbump SEO, does this mean that you do not need Yoast?
Incredible Proven Software to <b>Maximize and Perfect On-Page SEO!</b> Its like Having an SEO Expert Optimizing Every Page in Your Site! | Scott Blanchard's ClickBump Engine

10) Each of my 5 categories have about 100-150 words describing the category before listing the posts.

Does this just mean you put a post at the top of the page explaining the category, and it stays there permanently? Dumb question, since I am sure it does, but just asking anyway?

11) Ensure your theme, uses H1 for the Post Title. Only 1 H1 per page. Use H1 once on the homepage, and make sure your Site Title or Logo is not using it. Use multiple H2, H3 in each post where appropriate but don't overdo it.

It looks like Clickbump SEO will take care of all of this for you, is that correct?

If you get Clickbump SEO do you still need Yoast?

1) First I did a press release as a way to introduce the site. I outsourced this in the Warriors for Hire section, and got some nice authority links from about.com and other news sites.

Did you pay for this press release, or was it a free one? If it was a paid press release do you recommend a certain site for this?

2) A week later, I outsourced submissions to the top 10 article directories targeting the home page, the 20 posts, and the 5 categories.


3) Remember to make your categories index-able in whatever SEO plug-in you use, and use the excerpt instead of the_content in the template). For all link building to follow, it’s important to vary your anchor text.

What does index-able mean, and how do you do it?

What does the following mean; the excerpt instead of the_content in the template?

4) Repeat #2 three times with 30 days in between.

I do not see a #2, what does this mean?

5) I outsourced a Link Wheel that was built over 21 days that included high PR Web2 sites and also .EDU / .GOV blogs linking to the Homepage of the site and randomly to each other.

The second layer, larger of lower PR Web2 sites, linked to the top layer. In addition, all the pages in the wheel also randomly linked to authority sites like Wikipedia, about.com, YouTube, forums, etc. The posts of these properties were spread out over a couple of days.

6) I added the site to BuildMyRank.com. I've outsourced about 300 posts. And queued them up to publish at about 5-7 per day. 50% of links went to the homepage, 25% to the 5 categories, 25% to the 20 posts.

7) I also blasted the 180 posts, with about 20,000 forum profiles, blog comments and social bookmarks. It's important here to vary the anchor text as much as possible and then some. Also use text like click here, visit this site, etc.

In fact, I also do blog comments & profiles to the Homepage, Categories, and the 20 posts just to variant the anchor text of backlinks pointing to the pages.

I get my forum profiles & blog comments from Fiverr. Find user 'worldofseo' for the profiles, and just use any top rated seller for the mass comments. I also use OneHourBacklinks.com for blog comments that link to the money page or top tier pages like high PR Web2, Articles Directories and BMR posts.

Schedule them in Linklicious.me to be discovered in 1-2 weeks or whatever time you set.

8) Wait a few weeks, and blast the following again using Linklicious.me. I blast the backlinks created at week 2, 3, 4, & 5 with another 20,000 forum profiles, blog comments and social bookmarks.

9) Do not build links with 1 or 2 anchor text alone. The rest were variations of the 20 other keywords, naked backlinks (backlinks without anchor text), click here, read more, visit this site, etc.

Does that mean that in each post you should have 3 to 5 different links out using different keywords?
10) Buy into one of those High PR link networks (1 PR6, 3 PR5, 6PR4, etc).

1) Create 200 500 word articles. (It's important to not post it all at once. Use the Wordpress Schedule feature.)

2) I removed the WordPress loop and built the home page using a Page Template with sections under the topic.

A) What does this mean?
B) How do you do it?
C) Why do you do it?

Once you have your content, if its going to be large site like this you should post only the pages you want to rank first. Then schedule the backup posts, to go over a period of time. It's more natural, it gets the Googlebot coming back and forth to your site to pick up new articles. And it's just my personal preference. I don't actually think there'd be a negative effect if you post all your content at once.

Take the default wordpress theme for example. As is, it will list your post in order of newest to oldest. I make the home page static because, the homepage itself is targetting the main keyword and the last 10 posts are not ideal for it.

My main keyword is almost always a broad topic, so I make the home page a sort of portal to that topic. I tend to make use of lists, rather than large blocks of text and I display a summary of sub topics which link to either posts or categories that discuss further. I never display a full post on the homepage or category page.

I guess you can think of it as a mini eHow.com, but laser targeted to specific topic to make it an authority site. This is how a home page of mine would look: Healthy Living - How To Information | eHow.com but a higher text to links ratio and less images/video.

In Wordpress, you can create Page Templates that allow you add anything to that page - multiple mini loops, recent posts list, custom html, etc. There's many guides on this.

So, do you link to post not in the same category?

Yes I do, but only if relevant. There's plugins that do this automatically, but they overdo it with the internal linking. Too much innternal linking can also affect your CTR negatively as well. So manually linking where appropriate is best, IMO. Doesn't matter if its same category or not, the site on one topic.

The categories are more for the user, so the content is organised. I don't actively try to rank them, but they do anyway. Google also likes anything that makes it easier for the user, and they reward you which rich, enhanced links in the serps in the form of Site Links and Serp breadcrumbs. I know first hand that those help tremendously in grabbing traffic in a crowded niche.

It is not worth to post in the irrelevant categories. You must post in the niche related categories only. This will not only let you generate a backlink but it will also help in google indexing.

Retsek:
re: the 20 additional posts - these are posts, not pages? And since you have 5 categories, you place 4 of these posts in each category and all of them are sticky?
Thanks.

There is just one way, try to go for and gain backlinks from high PR websites of 6 and 7. Thats the only way you would be able to beat a website that has got a high page rank....

Pretty thorough, and helpful. Isn't it fun to watch your stuff go up in the engines? Love SEO!

WOW, what can I say, but thank you for answering all of my questions. I owe you, and you have my PM, feel free to collect whenever you wish.

Thanks again,
Bill

retsek, this post is great, I've read it 5-10 times and have been implementing it on my site for the past couple months. I've been building the site from the ground up and following your outline as close as possible, my site got as high as 150 on Google within the first couple weeks but now it looks like it's been sandboxed because it dropped to around 450 and now hasnt gotten above 330's. My question is did you run into any sandboxing issues (or sudden massive drops in ranking) as you went through this process, if not do you have any recommendations for how to remedy this?

Ahh. My THANKS for the day goes to you. Thanks for this wonderful post.

Awesome post! Thanks for sharing. =-)

-Omar

Its really awesome that someone helps a tips for Free.

I think this is really hard work and Money talks.

I thought for sure you were going to mention something about SILOing your site
and posting a lot of LSI posts also in your structure

Unless I missed it you did not mention this