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Why is the CPC on Word Definitions so High?

by JoshuaG
2 replies
  • SEO
    • |
Regardless of what keywords I'm researching I almost always stumble across the CPC for my keyword + definition and it is almost always $3+

Anyone have any idea why the CPC is so high when all people are looking for is the meaning of the word?
#cpc #definitions #high #word
  • Profile picture of the author depil
    CPC is 'cost per click - this is what each advertiser pays when someone clicks. So if the CPC is $5.00, You click on my ad for 'dog boarding,' then I pay Google $5.00 for that search. There is no 'guarantee' from Google that you get a sale from that interaction.
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    • Profile picture of the author JoshuaG
      Originally Posted by depil View Post

      CPC is 'cost per click - this is what each advertiser pays when someone clicks. So if the CPC is $5.00, You click on my ad for 'dog boarding,' then I pay Google $5.00 for that search. There is no 'guarantee' from Google that you get a sale from that interaction.
      Try reading the post before you respond next time.
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