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Is It True That It's Easier to Rank on #1 for Product Niche Keywords?

by fated82
11 replies
  • SEO
    • |
I read somewhere that it's easier to get to first page on Google using product based niche keywords rather than information based keywords.

For example, I can rank 'stainless steel refrigerator' easily as long as I have good content and some backlinks than I can with say 'ringing in the ears'

Can anyone verify that?
#easier #keywords #niche #product #rank #true
  • Profile picture of the author oogyboogawa
    In some cases that will be true, but it really depends on the competition of the two niches you're comparing.

    You could find a hard product based niche: "hdtv"
    Or a low competition info based keyword: "how to catch blue butterflies in a fishing net"

    The thing is, (another generalization that isn't always the case) once you get on that #1 spot, a lot of times the product keyword is also going to be targeted at people that are looking to buy that product - which is good news for you.
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  • Profile picture of the author JSProjects
    Yes. But be careful with exact product names. Some companies don't like this. Especially if you start outranking their sites using their product names.
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    • Profile picture of the author fated82
      Originally Posted by JSProjects View Post

      Yes. But be careful with exact product names. Some companies don't like this. Especially if you start outranking their sites using their product names.
      Yes, I understand. Will go after product types domain and not brand domains
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      • Profile picture of the author james1986
        Title is one of that which has a great competition to get.
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  • Profile picture of the author owenlee
    product keywords with buying keywords work best..!!..shh..dun say it too loud..lol
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    • Profile picture of the author Warrior Child
      Originally Posted by owenlee View Post

      product keywords with buying keywords work best..!!..shh..dun say it too loud..lol
      This is indeed true and not just a myth. People mostly search for a product they want to "buy" over the internet.
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      “If you want to live a happy life, tie it to a goal, not to people or things.” -Albert Einstein

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  • Profile picture of the author John Williamson
    Definitely depends on the keyword in question. It would be inaccurate to generalize and conclude that it's easier to rank for any product keyword. What is usually said however is that your CTR and subsequent earnings with Adsense will be higher with product keywords than with 'informational' keywords.
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  • Profile picture of the author fated82
    Hmmm...I will test the theory out and see how far it this is true
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  • Profile picture of the author markowe
    No, there is no reason why such keywords should be easier to RANK, though they have the other benefits mentioned above. Maybe that advice referred to specific product keywords like Sony HDTV - they MAY be easier to rank for in the sense that there are many out there with no website built around them, but as mentioned, you have to be careful about trademarks, especially in the domain name.
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    Who says you can't earn money as an eBay affiliate any more? My stats say otherwise

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  • Profile picture of the author LiftMyRank
    Yes, generally product niche keywords are long tail specific kw's to begin with, so naturally they're easier to rank with, the more specific the keyword the more easier to rank.
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  • Profile picture of the author fated82
    Has anyone found success with this technique?
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