Just use your exact keyword phrases in your title tags.

Have your targeted keyword in the title only, that's it.

So should the keywords be placed on all the titles website pages then or should the other pages just have titles related to what content is on them then?

Use your target keywords in Title. Above good example of Title tag.

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<title></title> you have to keep your primary services in title tag, only first 69 character is read by Google.
title should include your main keywords

hi,

You write primary keyword in the title , which is related to your provides Service.also title should be informative.and length should be between 60-70 characters.



Web Development Company | Web Design Company

You need to search first.
Find the best keyword that have this criteria: low competition, high search volume, maybe (if you are adsenser) high CPC.

After that, place the main keyword and second keyword at the blog title. Use (-) for separator.

Top Ten Title Tag Tips:

1. First – and this cannot be overstated – think about what your prospects and visitors are looking for. Craft your page content, your keyword use and your title tags to match.
2. Spend a little time and make good use of your title tags. No one publishes a book or a song or a movie without putting some thought into the title. Web pages are no different. Each page is unique, yes? Then each page deserves a unique title tag that accurately describes the content of the page.
3. Whenever possible, ensure each page has a unique title tag. Repetition is bad.
4. Make sure the text you’re talking about in your title tag is actually represented in your content. Delicious cookies in the title tag = Delicious cookies in the page text.
5. Consider including synonyms and variations of your chosen key terms, i.e., tee-shirt and T-shirt.
6. Keep “prominence” in mind. This is an old trick, in which the most important keywords go before the less important ones. If chocolate chip cookies are the biggest keyword attractor to your page, make sure you mention chocolate chip before peanut butter or any other cookie.
7. Spread your keywords out. Don’t endlessly repeat the same keywords everywhere you can and don’t go overboard with keyword stuffing.
8. Is your title tag too long? Anything over 65 characters (give or take a few) will get truncated by ellipses. Nobody likes to be cut off in mid sentence. Keep it short.
9. Not sure how the overall message looks to the average reader? Puzzled by keyword selection? Ask someone to look at your site and have them tell you what your content is all about. A fresh pair of eyes will serve you well.
10. Think about the keywords for which your page will likely rank. Are these the keywords you want? If not – make changes sooner than later.

Here are good practices (from Google) for page title tags:

• Accurately describe the page's content - Choose a title that effectively communicates the topic of the page's content.
• Create unique title tags for each page - Each of your pages should ideally have a unique
title tag, which helps Google know how the page is distinct from the others on your site.
• Use brief, but descriptive titles - Titles can be both short and informative. If the title is too long, Google will show only a portion of it in the search result.


Avoid:
• choosing a title that has no relation to the content on the page
• using default or vague titles like "Untitled" or "New Page 1"
• using a single title tag across all of your site's pages or a large group of pages
• using extremely lengthy titles that are unhelpful to users
• stuffing unneeded keywords in your title tags

Hope this will help.

There are some factor according to me, you should consider
1. you should have your keyword
2. attractive title with in 60 character
3. title itself describe your business

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Put your targeted keywords in title tag as well as in meta description tag. That's the only thing to take care when writing the title tag.

As far as title is concerned you must include the high search volume keywords in it.

Just put your targeted keywords like website design company,web design delhi etc.

Do not go away from your main topic, make a keyword research and compete it to SERP's.

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