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You can promote your site in local by linking your site is local websites. E.g. Classified Ads, forum and backlinks comes from local domain.

Advertise on sites or ezines that reach YOUR customers at a very high rate. For example...this could be a local site that provides sports scores for dozens of local sports teams. Or a site that lists a great many local building contractors.Point is they are very specific information needed by people in YOUR area will draw just the kind of local crowd you can capitalize on.

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One thing you can do is register your website with Google Webmaster and in the settings there you can set your website to be primarily catered to a certain country.

Yes, first thing you should do is set this up in Google Webmasters