My site ranks globally, but no traffic. Did I do a mistake not targeting a country?

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  • SEO
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Hi Warriors!

I could use some help on this topic.

I have a niche website earning on Adsense, where I created some content (130+ articles of 500+ words), and did a lot of Onpage SEO and Offpage SEO. Because of this, I got a lot of pretty good rankings in Google.com globally for my niche.

I am aiming global, but to my surprise the traffic is still pretty low compared to my Google rankings. About 1500 uniques visitors per month. I am also ranking good for US, but the searches in US, are low compared to globally for my niche.

By an example, the site is at page 1 (in the good end) at Google.com global and US, for the keyword "spa weekend". According to Google External Keyword Tool, this keyword receives about 27.000 exact match searches per month globally, but only about 500 searches from US. I am receiving traffic from about 500 different keywords.

According to Google Analytics, it looks like most of my visitors come from US, which is why I receive less traffic than expected.

So my question is, did I make a mistake, believe I would get the global traffic by ranking global? And should I in the future always target a country and not globally? :confused:

To be honest, I don't want to invest more time in this project, if it's not possible to improve traffic much more.

Is it at all possible to do something about it? or should I just let it go, and take the money I can get from a sale, investing them in a new project?


Any help on this topic is much appreciated.

Thanks
Jean
#country #globally #mistake #ranks #site #targeting #traffic
  • Profile picture of the author Jean Clemens
    Hi again

    Is this question too difficult, or did I just not explain myself good enough?

    Thanks
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  • Profile picture of the author Jared581
    Hey Jean,

    Here are some thoughts. Check on Scroogle.org to see rankings without cookies and history being a factor.

    Is your site a .com? I only use .com's and I get global traffic without trying, though I am in the US.

    If you still have those rankings globally, you could leverage that and target specific cities or regions for some more Adsense. You could also get ranked for local "city name" spa weekend and go into your community to sell some advertising with local businesses. Easy extra money!

    Jared
    Signature

    Take consistent action and analyze. Never give up!

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    • Profile picture of the author Jean Clemens
      Hi Jared

      Thanks for taking your time to answer my question. I appreciate it.

      I use Market Samurai to check my rankings and just tried Scroogle for a safety reason, but both Market Samurai and Scroogle show the same results.

      My site is a .com yes.

      And yes, I still got the rankings, so the rankings are not the problem. The problem, is; Why don't I get the global traffic which Google Keyword Analytics says should be there? My site is in top 3 for "spa weekend" globally, and I receive only about 1% of the 27.000 exact match visitors each month, which Google keyword tool, says should be there. The site also ranks good for many other related keywords, although it's the same problem regarding the missing traffic. Could Google be so much wrong?

      I guess my advice from this experience is, don't try to rank globally only, always target a country.

      Do you agree?
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  • Profile picture of the author ttkim
    It would help knowing what rank you are on Google. Saying it's on the first page does not help much. I think I know which one it is though because it has 145 indexed pages with a keyword optimized domain name.

    Anyway, when I check Google, you are on the bottom of the top 10. The bottom half only gets 2-4% of the traffic so of the 27,100, you would be getting between 542 and 1084 per month for that keyword (depending on where you are ranking).
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  • Profile picture of the author Jean Clemens
    Hi ttkim

    Thanks for your response.

    Hm. may I ask which tool you use to check the ranking for my keyword?

    As I answered Jared, I should be in the top 3 in Google.com, both when I use Market Samurai and Scroogle.

    I will send you a pm with my domain in a moment so you know we are talking about the same domain. But ye,s it sounds like we talk about the same domain.:-)

    Thanks
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  • Profile picture of the author ttkim
    I used Market Samurai.

    I'm not sure why we're getting different results, but on MS, you're at 7th. When I manually check it, you are at 4th, although you were at 10th a couple hours ago. 4th is good for about 8%, which should be around 2,200.

    Other than that, I'd say you aren't getting as much traffic as you should, but the monthly searches are just averages of the year. It might just be a down month. Just keep building backlinks, and things should average out.
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  • Profile picture of the author Jean Clemens
    Wow, that's strange about Market Samurai. Never heard it could give so different results. The results for my main keyword and domain had been pretty much the same, for the lasr month or so, in my MS. But hey, thanks for the help mate, it maybe clear some things up.

    By the way, where do you have these % numbers from, Are they to find some where, or from your own research? Wish I had a source for this to refer to.

    Thanks again...
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