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Difference in Traffic, between being ranked #2 and #1 Google?

by GoodnightSweetRatRace
10 replies
  • SEO
    • |
I understand this is a very generic question, and it depends on many factors, but forgive me for being curious!

A couple of my sites have been ranked #2 for a while now, and i've never been able to nick that #1 spot.

For people who are lucky enough to be sitting at the top of Google, did you notice a significant increase in Traffic, compared to being say 2nd and 3rd position?
#difference #google #ranked #traffic
  • Profile picture of the author James-
    1st place is always significant. If you were not previously aware

    #1 can expect to receive about 42% of the traffic
    #2 cab expect around 12%

    James
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    • Profile picture of the author Pyramid Linkers
      The difference is substantial for some keywords. But there are a lot of factors that can seperate the #1 from #2 positions. Backlinks and on-page optimization are a smaller part of the equation nowadays.
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  • Profile picture of the author ilee
    Some people say number 1 gets 40% and number 2 gets 30%
    You know what though, there's so many things that could influence which site the visitor clicks on. One massive factor is the meta description or post excerpt that they see. If they think it's what they want, then they'll click
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  • Profile picture of the author V12
    Yes, there is a significant difference, in my experience.

    You can often increase your traffic at number two by writing a top-notch, benefit-laden title and description. Use your copywriting skills to get people to click on your link.
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  • Profile picture of the author Josh MacDonald
    They depend a lot on the website. I look at the first 3 results usually when I search and look at what each site is about. Like are they thread topics, or an Ezine article or a merchant?
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  • Profile picture of the author epathj
    it depends many factors.
    the title and description of your page
    users' search custom

    #1 40%
    #2 30%
    I Guess
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  • Profile picture of the author supershoesclub
    I think #1 and #2 will lead different visitors even though they rank with the same keywords.in my experience. when i search somthing on google,I will check the meta description which appear in the titles.If i am interested in the content, i will probably clink that one.
    Even though in most condition,we all think the top #1 will be closer to your search result.but sometimes, i think we also should check the description.coz title is too general to know more.
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    • Profile picture of the author domaining
      I think that being in the #2 position is very respectable. I am also willing to be that #1 slot can bring significantly more traffic.

      I really think that it depends on your niche and how your competition in the #1 slot is. If they have a horrible site or do not meet their search visitors expectations you might be getting more traffic as opposed to as if they provided what their visitors were looking for.
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  • Profile picture of the author Tuck
    Yeah if the #1 site is trash then there is a good chance to person will just click back and then click on your site at #2
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  • Profile picture of the author fishman9444
    On average:
    42.1% of people choose to visit the number 1 ranked website in Google.
    11.9% of people click on the number 2 ranked website
    8.5% of people choose to visit the number 3 ranked website
    6.1% of people visit the number 4 ranked site
    4.9% of people click on the 5th ranked website
    4.1% of people choose to visit the 6th ranked website
    and 3.4% of people choose to visit the 7th ranked website

    got this here
    Noble Samurai - Dojo - Introduction to the Rank Tracker Module
    (not affiliate link)
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