Mastering adwords?
- SEO |
Can anyone point me to a person/thread/wso for mastering adwords and campaigns? This isn't so much about headlines and copy (although thats important) but mastering the tool and techniques with a defined process.
I can already generate lists of keywords and point them to an ad, but how do you really drill down to determine which keywords are producing. Do various ad testing etc.
Is there a proven good tutorial on the subject?
Thanks
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