So, today I want to share with you a technique that happens to work really well for getting free targeted traffic to your site.
I use this technique weekly if not daily and it brings me great results.
It's called article marketing and although I know it's no hidden secret for most of you - it's always good to put it out there and possibly help out the newcomer.
One of the best tools for driving FREE targeted traffic to your site or squeeze page is to use article marketing and if done correctly you're articles will not only be in article directories but your articles will also rank higher on the Google search engines.
You do this by creating and submitting original keyword rich articles to article directories such as ezine articles, article base, etc.
Submitting to such directories will allow you to add a link back to your website, thus allowing you to send targeted traffic to what ever part of your site you wish to send them to.
Allow me to demonstrate how to use SEO for article marketing in six easy steps...
1.) Create value and solve a problem.
Before you can begin creating your articles ask yourself what problems will my potential prospect need help with.
If you can solve someone problem and deliver valuable content at the same time - chances are your going to drive tons of traffic to your site.
2.) Choose a keyword that users are already typing into Google and that relates to your niche.
Let me give you an example of a popular keyword: "real estate funding"
3.) Create your heading (title) using your keyword.
Google love to see your keyword in the heading.
Here's an example of a heading using the keyword mentioned above: "Real Estate Funding - How to Find Hard Money Lenders"
(In your heading - If you can add your keyword in front and solve a problem - 80% of your article is done)
4.) Write a 400 word article using your keyword 1 to 2% in the body of your article.
(Use you keyword 3 to 6 times in your article and also don't forget to use related keywords as well.)
Example: Real estate funding (main keyword) - hard money lenders, funding real estate, real estate lenders, etc (secondary keywords)
(If you don't know where to look for keywords - Try the Google Keyword Tool Search - It's a free tool provided by Google that will tell you exactly what your readers are already typing into Google.)
5.) Submit your article to a popular article directory.
May I recommend you start out by posting your article to Ezine articles...
(I've tried a variety of article directories but Ezine articles has given me the best results by far - but it's up to you)
6.) Add a resource box.
Usually with every article you submit to an article directory, you'll be allowed to add a resource box.
(This is the reason why we submit our articles to article directories)
A resource box allows you to tell the reader in one or two sentences a little bit about yourself and most importantly it also allows you to add a link back to your website or landing page.
Note: Give your readers a reason to click on your link - only promote one page (your squeeze page)
Remember: you readers really don't care about you - you need to offer a benefit for people to click on your link.
When using SEO for article marketing, creating keyword rich articles and submitting them to article directories will allow you to rank higher on the search engines thus drive free targeted traffic to your site.
Please feel free to add to this post...