Does Adgroup name affect Quality score?

4 replies
  • SEO
  • |
Hey Guys,

When it comes to Adwords does the adgroup name (in relation to the keyword) affact the quality score?


Example 1.

Adgroup name "pets"
Keyword "dog grooming"

Example 2.

Adgroup name "dog grooming"
Keyword "dog grooming"

Presuming everything else is identical (landing page, ad copy ect) would the quality score differ?

#adgroup #affect #quality #score

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