Interesting observation on a niche site of mine..

Why mobile websites, mobile optimization or mobile banners? Todays smartphones can display sites exactly as your PC, it's just the font is 5x times smaller and you usually have to scroll a lot through huge sites. Mobile optimization is a huge waste of time and resources according to me, after all, companies producing smartphones are trying hard on their side already to get rid of that crappy mobile browsers, which in 75% cases totally ruined the page. If you open any AdSense page in a newer smartphone, Google ads will display normally, you can normally even click on those. Your earnings might be low, because people coming through phones aren't paying attention to your banners or ads, simply because the screen device is small already so why bother browsing through ads, they went to your web simply for the content. When I browse through my smartphone, I never ever click on any ads, because my experience is that it will redirect me to some weirdo site I didn't want to visit anyway and loading speed on phones isn't that great anyway, after all, this mobile internet was meant for some quick checking for your mails, tweets or Facebook, but not really for browsing the net, it's way too much pain in the ass using some not even 5" display to view large sites. On the other hand, when I browse on my laptop, with mouse and everything, I often find myself clicking on some random ads, AdSense, etc. It's way faster and more comfortable. Also, I think, even if your site gets over a million views daily, that doesn't necessarily mean, those people will be interested in clicking on your AdSense, they might come, read your blog and leave peacefully, no clicks at all, which leads to another thing, ads must be offered and presented to the visitors, so the banners and ad blocs would get their attention and yet you cannot break AdSense TOS, damn that.