If you happen to have a blog and have a series of articles under a specific category, create backlinks to your category with the category keyword as the anchor text as well as creating backlinks to individual posts with long tail keywords.
Say for example you have an SEO blog and one of your categories is 'backlinking techniques' and you have 10 posts under that category. When targeting the keyword 'backlinking techniques' link to the category rather than individual posts. This allows you to concentrate all your backlinking to one url rather than having a smaller number of links to multiple posts (i.e. better 500 back links to the category than 50 each to 10 posts).
In order to diversify your backlinking si it looks more natural to search engines, you could also use 'backlinking strategies' as alternate anchor text... and I'm sure you can think of other examples.
I've been using this technique very successfully for one of my categories to rank on page 1 of google results for higher competition keywords. That category even has google pagerank as a result (not that PR is a big deal... it's more of a vanity thing LOL)... I'm now beginning to use this strategy for other categories.
There are a couple of other good things with this strategy also.
- When people land on the category page they see several related posts rather than just one which reduces bounce rate by making them curious. They'll click through to one post then go back and click through to another. Sometimes my stats show the one IP address clicking through to four or five posts in the category.
- When you create new posts in that category, a large portion of your backlinking is already done, you need only create backlinks to the post itself using specific long tails.