Hi Lonnie,

I checked out your site and since its programmed in wordpress you just made your life a billion times easier. There is a plugin called Ultimate SEO which is what we use for client sites. The main reason is on every page you can tell the plugin to create an internal link for any keyword phrase you want.

For example I assume you have tested and verified your best keyword phrases (through PPC) is "Roof Repair Chattanooga" ... if you optimize your home page and put this phrase in the plugin every time that phrase appears on your site it will link to your home page.

That said we have quite a few roofing clients across north america and you need to focus on creating more content (basically every . Your title tags and meta keywords arent optimized and your site is rather drab. Since I cant post a link yet (need more posts) I have also PM'ed you an excellent article on internal linking.

Oh man ... cant even send PM's ... frustrating ... the link is www(dot)seomoz(dot)org/learn-seo/internal-link

I'd really recommend more content. Oodles and oodles of it. As long as it's unique this will only strengthen your campaign.

Hey Local Thanks a lot for your help...

OP here's another useful link: BruceClay - Advanced Design Links in Body

As far as the person who suggested oodles of unique content - it's a good suggestion but just having content isn't enough. You need informative content that will keep your visitors engaged. Make sure you give them a reason to stay on your site and leave feedback. The amount of content you need will depend on the niche. (ie a health blog is going to be dull without loads of content whereas an e-commerce store can get by with much less)

Good luck.