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Creating a good landing page for adwords?

by Challe77
5 replies
  • SEO
    • |
Adwords stopped showing my ads, and the reason seem to be that my landing page was not good, I realize now that linking directly to a page that are aimed to sell to a customer is not what adwords want.

So I´m thinking of making a page with informative text that are not directly a sales page, do you think this will please google more and start showing my ads?

Do you have any tips on how a good landing page should look like?

Sincerely
Karl
#adwords #creating #good #landing #page
  • Profile picture of the author quarkinc
    Originally Posted by Challe77 View Post

    Adwords stopped showing my ads, and the reason seem to be that my landing page was not good, I realize now that linking directly to a page that are aimed to sell to a customer is not what adwords want.

    So I´m thinking of making a page with informative text that are not directly a sales page, do you think this will please google more and start showing my ads?

    Do you have any tips on how a good landing page should look like?

    Sincerely
    Karl
    I faced similar isssue and had a chat with adword support guy and after looking at my site he informed me that landing page guidelines says that
    1) landing page should not be a bridge page mentioning click here link that takes user to some other domain
    2) it should not have 2 many links
    3) it should not have get rich quick context
    4) it should only take user to another domain on click here link if the domain is a payment processor page.

    hope you don't have any of these issues
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  • Profile picture of the author kengperapol
    Yes, Google want an informative page. It just like you have to do a good on page SEO for landing page. But do not forget to write contents that converse to make sure you make a fortune.

    Sincerely,
    Keng
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  • Profile picture of the author Challe77
    Should I avoid using the word "buy" in my ads, I´ve seen other people use the in the same niche, but after the shutdown from google I feel a little cautious...
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  • Profile picture of the author YasirYar
    The secret to internet marketing is to ask people to buy without actually saying that. You should convince visitors to buy your product without asking them to buy. AdWord makes it a point that your landing page should have useful information and not a direct sales pitch.
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    • Profile picture of the author irishfury
      Google like, Who, What, Where and Why information a good privacy policy and disclaimer.
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