what is the maximum allowed number of keywords in adwords??

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what is the maximum allowed number of keywords in adwords??
#adwords #allowed #keywords #maximum #number
  • Profile picture of the author glock28
    as much as you can afford
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  • Profile picture of the author hakona90
    is it unlimited?
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  • Profile picture of the author Lucid
    Up to 2000 keywords per ad group, all match types. I believe that includes negatives, or at least used to. I also think it's only active keywords, paused and deleted keywords are not counted.

    There's also a 2000 group limit per campaign and 25 campaign limit per account. These I know for sure that paused and deleted groups or campaigns don't count. If you make the math, you'd think you could have up to 100 million keywords per account but that's not the case. There is a 50,000 keyword hard limit per account regardless of the total number of campaigns and groups.
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  • Profile picture of the author hakona90
    AdWords account limits

    These are the limits for an AdWords account:
    500 campaigns (includes active and paused campaigns)
    20,000 ad groups per campaign
    5,000 keywords per ad group
    300 display ads per ad group (includes image ads)
    50 text ads per ad group
    3 million keywords per account
    10,000 location targets (targeted and eAdWords account limits

    These are the limits for an AdWords account:
    500 campaigns (includes active and paused campaigns)
    20,000 ad groups per campaign
    5,000 keywords per ad group
    300 display ads per ad group (includes image ads)
    50 text ads per ad group
    3 million keywords per account
    10,000 location targets (targeted and excluded) per campaign, including up to 500 proximity targets per campaign*xcluded) per campaign, including up to 500 proximity targets per campaign*
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  • Profile picture of the author Lucid
    Whoa Hakona, where you get these numbers? Unless Google made a change that I missed, these are all way above the numbers I'm familiar with except for the 50 ads per group one. Even if you ask to increase the limits, which they'll do at their discretion, the highest possible limits I'm aware of are 100 campaigns, 10 000 groups per campaign and 10 000 keywords per group and I believe one million keywords for the entire account.
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    • Profile picture of the author webskills
      Bear in mind that Google is continually updating their terms, but these are current limits (as of Mar 16, 2013 - bottom of their page):

      ...
      20,000 individual targeting items per ad group (such as keywords, placements, audience lists, and product targets)
      ...
      5 million individual targeting items per account (such as keywords, placements, audience lists, and product targets)
      Source:
      Code:
      http://support.google. com/adwords/answer/1704396?hl=en

      I re-opened a one year plus old thread, because I thought it may help someone searching for the same information.
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