How important is Phrase-to-Broad in Market Samurai?

by 3 replies
5
If you use market Samurai, do you take PBR seriously when picking niche keywords?
#search engine optimization #important #market #phrasetobroad #samurai
  • i think its very important, the higher the pbr is, the higher is the chances people are searching for that exact phrase without any words in the middle or more words
    • [ 1 ] Thanks
  • So why not just use exact?
  • As mentioned above, PBR is only really important if you are doing keyword research using broad match.

    This in itself is a huge mistake. When doing keyword research you should always use exact match so that you get real search numbers. I have seen many a campaign ruined by this crucial setting.

    As long as you are using exact match, then you don't need to worry about the PBR on your keywords.

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