One of my competitors who have just appeared last month has implemented all these things on their account. Google Circle, 500 Facebook likes (most likely purchased these likes), and Twitter.
My question is: With all the emphasis put on social media these days, will having an active Facebook page with many likes and a Twitter account with many followers have any significant effect on my rankings for the keyword?
Will it be worth making the Facebook page and twitter account solely for serp ranking purposes?
(I'm not talking about using these platforms as a traffic source)