So I have a client that I have been working with for around 4 months with great results. His overall traffic has doubled and he is very happy. However, I just noticed yesterday that for his top 10 KW - which we had 4 page 1 rankings and 6 page 2 rankings, his homepage now has 1 page 1 ranking, 3 page 18 rankings!!!...and the other 6 KWs don't show up in the top 500 results at all.
Yeah, I know, check the indexing, check the content in google, check webmaster tools messages, etc., etc. I did. All is normal and present.
What is not present is our site and I suppose this could be some sort of google dance or who knows what - even a penalty, but here is the weird thing that I have a question about:
So the canonical primary domain just disappeared for the most part as described above, but a 302 redirect domain all of the sudden popped up and is ranking for all top 10 keywords. Not on page 1, but generally on pages 2, 3, or 4. Wasn't there before. Now it's there and the main page with all the SEO done to it is gone/dropped/hiding!
Background: Client originally used their company name as their domain name for a couple of years and then was advised to buy an available KW rich domain name that was available. They did and then transferred their site contents to that domain and turned the original company domain name into a redirect to this 'new' site. So now, as described above, the KW-rich domain that IS their main site and domain disappeared, but the old domain which is redirected, popped up in the results!
My only thoughts were some sort of algorithm change that affected redirects and even possibly, 'chose' the domain that has the actual company name in it over the KW rich name because it is more relevant to the actual company, but I'm just reaching... I'm just going to sit on it and not change anything for now...