Yahoo Directory - Worth The Whopping $299?

Steep- Yes.

Worth it - Yes.

But its not something you want to rush into, as you said $300 is steep, VERY steep - for a backlink. However Yahoo is an authority, the link carries a huge amount of weight.

But then you have to think of alternatives, perhaps you can build an equivalent quality of backlinks yourself? It all depends on the site, your competetion, keywords and the ease of building links yourself.

Dont forget there is a HUGE list of free directories all over the internet, here is a site i found with a quick google search, might be worth checking out: Free Web Directory , freewebsitedirectories - SEO Friendly Directory

Hope this all helps,
thanks,
-Michael

In my opinion the price is much too high and definitely not worth it. You can get authority links easily either for free or a small price. You are better off spending the $299 in other ways that will help your site.

Steve

Dont forget its an annually recurring fee, too.

What's Yahoo? lol

No, I wouldn't pay it.

If you want to get that backlink for free Get your website in dmoz, Yahoo will index you in their directory as well.

Now, the question would be how to crack Dmoz, I been trying to answer this question for over a year

informative post thanks

It's a good directory to be in, but not absolutely necessary in the beginning. I used to work for several national associations and their "membership directories" used to be the only and have-to-be place to list your business if you wanted to target individuals/companies in that niche.

With the emergence of the Internet, the opportunities to be found by your target market have increased, but the underlying philosophy of why you still want to have a listing in the Yahoo Directory if you're a successful/established business has not changed in my opinion.

Wherever your primary competition can be found and has a listing, you want to have a listing too. This is the dominant reason why companies advertise on Websites, trade magazines, go to trade shows, etc., even if the "Return-on-Investment" isn't that great for that specific opportunity.

They chalk it off as a "branding" expense because there's nothing worse than when a potential or EXISTING customer (that goes to that event, visits that Website directory or reads that magazine article and sees all of your competition listed/mentioned there) asks you why you're not there too.

But this is for people/concerned about building a brand for themselves, their Websites or their business. If you're just playing the search engine game and building keyword-optimized sites to generate traffic for your affiliate offers, then this may not be a primary concern for you.

But when "social signals" and "Klout" scores have more and more impact on search engine results within the next couple of years, those people that DON'T have a branding strategy will be affected greatly in my opinion.

keep movin'...

buzz

You're playing with power, John.

Tough question. The $299 fee isn't even a guarantee that you will get included. You should try DMOZ first to see if they accept you. A Yahoo Directory backlink is good, but as far as direct traffic goes... i doubt if you will see alot of it.

I don't know yet. i'd have to test it out. my site ranks super well for the keywords i want due to consistent high quality content.

I had read on the Internet a few years back that if you didnt pay the $299 recurring fee that they didnt take your link out of the directory anyways. Anybody know whether this is true?

waste of money

i don't think it is really worth $300, you can get a lot of authority backlinks in that price.