Best Off-Page SEO Strategy to rank a local business?

by jRad
21 replies
  • SEO
  • |
I was wondering what the best way is to rank local businesses in Google.

For example, I`m doing a website for a local business. She`s a naturopath and homeopathy doctor. So, when people type in for example, `naturopath x city`, I want her to show up.

How do I go about doing this? What SEO services should I go for?
#business #local #offpage #rank #seo #strategy
  • Profile picture of the author sovereignn
    If the website is brand new and you're building it you'll need a more subtle approach. Try building links in low volume but provide a high volume of social signals.

    If the website is old and she's had it for a while I would recommend taking a much more aggressive strategy.

    Press releases, High PR, Wikis, Social Bookmarks ETC
    {{ DiscussionBoard.errors[6057408].message }}
    • Profile picture of the author jRad
      Originally Posted by sovereignn View Post

      If the website is brand new and you're building it you'll need a more subtle approach. Try building links in low volume but provide a high volume of social signals.

      If the website is old and she's had it for a while I would recommend taking a much more aggressive strategy.

      Press releases, High PR, Wikis, Social Bookmarks ETC
      The website is very new, roughly a couple weeks old.

      My question is, how do I get backlinks - and how do I know those backlinks are actually helping my rank?
      {{ DiscussionBoard.errors[6060182].message }}
  • Profile picture of the author JKflipflop
    The age of the website does indeed determine the level of intensity with which you will build backlinks. However, do ensure that you maintain consistency in the number of backlinks built over a period of time, as well as good link diversity. This will make sure that the website eventually gains credibility in the eyes of Google.

    Apart from that, all the other things mentioned by sovereignn are also essential.
    {{ DiscussionBoard.errors[6057983].message }}
    • Profile picture of the author jRad
      Originally Posted by JKflipflop View Post

      The age of the website does indeed determine the level of intensity with which you will build backlinks. However, do ensure that you maintain consistency in the number of backlinks built over a period of time, as well as good link diversity. This will make sure that the website eventually gains credibility in the eyes of Google.

      Apart from that, all the other things mentioned by sovereignn are also essential.
      I've read that I should stay consistent, funny you mention that.

      How many backlinks should I be getting a day? a week? a month?
      {{ DiscussionBoard.errors[6060188].message }}
  • Profile picture of the author Blindbiz
    We have great luck with simple screen shot videos using the keywords and then back linking the video.
    {{ DiscussionBoard.errors[6058919].message }}
    • Profile picture of the author jRad
      Originally Posted by Blindbiz View Post

      We have great luck with simple screen shot videos using the keywords and then back linking the video.
      So I could make a video for her company, upload it to youtube, use the keywords in the title / description and link her main site in the description as well?
      {{ DiscussionBoard.errors[6060190].message }}
  • Profile picture of the author funguy01
    Use anchor text whenever you posted on a website or when participating on a do follow forum discussions. Google might see those links that can build backlink to your site.
    {{ DiscussionBoard.errors[6059213].message }}
  • Profile picture of the author matthewalbertson
    Focus on quality links rather than quantity of links...........
    {{ DiscussionBoard.errors[6060146].message }}
    • Profile picture of the author jRad
      Originally Posted by matthewalbertson View Post

      Focus on quality links rather than quantity of links...........
      How do I know which backlinks are quality and which are not?
      {{ DiscussionBoard.errors[6060193].message }}
      • Profile picture of the author funguy01
        Originally Posted by jRad View Post

        How do I know which backlinks are quality and which are not?
        Baclinks that came from high pagerank websites are your quality backlinks.
        {{ DiscussionBoard.errors[6164424].message }}
  • Profile picture of the author Addyson
    i have a website & ione month i worked of seo on it but keywords are not ranking in write manner can any one help me please how can i get rank my site fast & quick within one month please.... Thanks
    {{ DiscussionBoard.errors[6060262].message }}
    • Profile picture of the author Legit SEO
      Social Bookmarks >> Press Release >> Local Directories >> Manual Blog Comments on Relevant Blogs

      If they're still not in #1 after that, make 5 manual 2.0 blog posts and link to the local site.

      Basically you want to go slow and use somewhat white hat links, no spammy tools, don't want to risk getting the site deindexed
      Signature

      {{ DiscussionBoard.errors[6060481].message }}
  • Profile picture of the author Newbieee
    Originally Posted by jRad View Post

    I was wondering what the best way is to rank local businesses in Google.

    For example, I`m doing a website for a local business. She`s a naturopath and homeopathy doctor. So, when people type in for example, `naturopath x city`, I want her to show up.

    How do I go about doing this? What SEO services should I go for?
    You are reading one now. haha


    That would be google placing.
    Unless you want to rank her in the normal organic searches.

    Dont worry too much on the intensity, although i do believe in consistency.

    But think of it this way, when a hot news comes out like for example "MJ passed away", many people were talking, many people were sharing news. It was a jump in backlinks, from 0 to tens of thousand world wide.

    And google ranked it immediately.

    And in some situations, you cant help your business or services if they go viral.

    So is it your fault that your news goes viral? No. So google doesnt really penalize that, just make sure your links are quality.

    Not some spam links that are same.
    Signature
    Pain is a perception, so is defeat & happiness!
    {{ DiscussionBoard.errors[6060560].message }}
  • Profile picture of the author Stuart william
    First of all you need to list her business in Google local business and try to build some quality citations as it can helps you to secure top position.
    {{ DiscussionBoard.errors[6060941].message }}
  • Profile picture of the author itfsuppliesaus
    Following are the Best seo Off page activity:

    1.Articles
    2.Blog
    3.Directories submission
    4.Forum
    5.Social Bookmarking
    6.Local Business Listing
    {{ DiscussionBoard.errors[6061554].message }}
  • Profile picture of the author rajnish
    For this use the article submission and blog commenting is the best option for Off page.
    {{ DiscussionBoard.errors[6068398].message }}
  • Profile picture of the author johnbritto495
    forum, article, directory. web 2 property sites, general directory sites and more
    {{ DiscussionBoard.errors[6164507].message }}
  • You need to build dofollow backlinks on high PR pages using your targeted keyword "naturopath x city" as anchor text. It would be best if the backlinks are also contextual (surrounded by text related to your keyword) and on relevant sites (eg: medical). Don't over optimize your anchor text when building backlinks (using the same keyword over and over again). Use variations of your keyword, synonyms, etc when building the links.
    {{ DiscussionBoard.errors[9138212].message }}
  • Profile picture of the author submitinme
    Citations or NAP(name address phone number) is the best strategy to rank local sites. make sure the NAP is properly coded with the right schema at site and is consistent across all the listings..

    We have got a good amount of success with citation sources
    {{ DiscussionBoard.errors[9138877].message }}
  • Profile picture of the author rbt4mak
    Getting Backlinks From High Authority Sites and Use anchor text With Good PR And Authority Domain And Pages ...
    {{ DiscussionBoard.errors[9142629].message }}
  • Profile picture of the author sunsoftinfoway
    well question.
    best- off page for local business
    one month tasks
    1. 150 Directory submissions
    2. 20 Social Bookmarking Submissions
    3. 30 Article Submissions
    4. 12 Press Release Submissions
    5. 10 Blog Submissions
    6. 2 unique, 400 word article written
    7. 1 unique, 400 word press releases
    8. 20 Search Engine Submission
    9. Classified Submission

    you need to work above optimization very month
    Thank you
    best of luck
    {{ DiscussionBoard.errors[9144455].message }}

Trending Topics