Why are people talking about the end of SEO - surely that will never happen?

by nmb
12 replies
  • SEO
  • |
I notice a number of posts suggesting that the value of SEO is being reduced by Google. I find this bizarre and wrong - am I the only one with this view?
#end #happen #people #seo #surely #talking
  • Profile picture of the author Ernie Lo
    well if nobody knows what in the hell Google wants then how can we do SEO?
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    • Profile picture of the author ProAffiliate01
      Yes, this has become an increasingly frustrating issue for everyone. It's hard living in fear of the big "G" (and I don't mean God).
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  • Profile picture of the author paul nicholls
    as much as there has been a lot of confusion and fun and games happening with google over the last few weeks it still only comes down to

    plenty of good content
    plenty of good links

    this is all i keep focusing on and things are doing fine

    also the "build 1 site a week mentality is def over"

    niche sites still do great but i now focus on building at least 30 pages as a bare minimum of every niche site nothing less

    paul
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  • Profile picture of the author Gerald Arno
    Banned
    Originally Posted by nmb View Post

    I notice a number of posts suggesting that the value of SEO is being reduced by Google. I find this bizarre and wrong - am I the only one with this view?
    Basically, Google makes it harder for you to rank websites, but it´s still doable if you know what you are doing.

    Quite often in SEO, you simply have no control over what happens tomorrow. It´s an entirely different game compared to other areas of online marketing.

    The best you can do is to develop a solid plan, and stick to it. Like creating websites with the intention to flip them after 2-3 months.
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  • Profile picture of the author Des Lau
    I guess it is good practice to build your business around many models, not just rely on the Big G.
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  • Profile picture of the author elexmedia
    Yes, I agree...

    SEO will always be there, people will always use Search Engine. It's a very basic function and people need it.

    How could will live without Search Engine?

    The difference is it will be getting harder.
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  • Profile picture of the author seosuperman
    Yes in SEO depends on your efforts and your site content ,site PR,site backlinks,and etc.....
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    • Profile picture of the author Ralf Skirr
      "bizarre and wrong" is a good way to put it!

      As long as the internet is there, people will SEO their web sites. It's getting more complicated, but the basics remain the same.
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      • Profile picture of the author seeksucces
        Originally Posted by Ralf Skirr View Post

        "bizarre and wrong" is a good way to put it!

        As long as the internet is there, people will SEO their web sites. It's getting more complicated, but the basics remain the same.
        There isn't going to be any more SEOing of your web site. Anything that you can do to 'increase' rankings is going to diminish in value to the point of nothing.

        The only way to get high ranks is going to have to be by natural links to your content by having others link to your content because your content is such high quality. You are going to have to publish content with one thing in mind, 'quality', and anything you think of to 'increase rankings' is going to be diminished by Google to 0. This is why I think SEO is going to be worthless, because, you will get the highest quality via the most 'natural looking' content.

        Natural looking content means you create it without taking SEO into consideration at all.
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  • Profile picture of the author seeksucces
    Originally Posted by nmb View Post

    I notice a number of posts suggesting that the value of SEO is being reduced by Google. I find this bizarre and wrong - am I the only one with this view?
    I find this issue so obvious. SEO is a means of manipulating the system by definition so that Google will give you higher ratings. Theoretically, if the system is ideal, you would never need to even take search engines into consideration, you would simply provide the best material and content you could, and you would rank by importance and relevance.

    Obviously, in a world where you could not manipulate the system, paying someone to help you win the system doesn't make any sense.

    It makes perfect sense that SEO is going away. Any method you could potentially use to game the system Google will catch on to and eliminate these methods (going forward).
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  • Profile picture of the author nmb
    I think people are missing the point here - SEO is not a way to manipulate the system it is a way to present your site in a style and format which the search engines respect. If you use black hat link builing you will be dead, if it is all natural and above board you will be fine.

    If SEO dies, as some are suggesting, then basically it all comes down to links in and content which makes the system even more unsecure as with only 2 elements to manipulate it would be mayhem.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by nmb View Post

      Why are people talking about the end of SEO
      Some people are talking that way because they don't really understand what SEO is and how it works at all.

      They genuinely imagine that it's still about "page ranks" and "numbers of backlinks", and because their perceptions of the subject are more or less limited to that, they're actually right that it's "the end of SEO" according to their perception of the subject.

      http://www.warriorforum.com/main-int...ml#post6021235

      Not all of them are saying that, though: some of the people who imagine that links created from software and aggressive backlinking services are still working are just in a state of denial about it, and are still maintaining that, even now! (Many of them have commercial interests in it, of course). :p

      The situation is a pretty exact analogy of the "article marketing is dead" one: all the people saying/believing that are right in so far as what they're thinking of as article marketing is dead: it just so happens that what they're thinking of as article marketing isn't actually article marketing at all.

      Originally Posted by nmb View Post

      I think people are missing the point here
      You can say that again.
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