Post-Penguin: How Do You Create a Site Now?

35 replies
  • SEO
  • |
I will be creating a new site based loosely around the "product review" method on two hot products of the same niche.

I have been doing the standard product review sites but this latest google penguin thing killed me.

I want to start this new project right and I love google traffic as it really converts well for me - nothing else really does (article syndication, social traffic, etc)

Exact Match Domains or not?
Keyword optimize or not?
Add keywords at all?
Do I build any backlinks at all? or will that just piss of Professor Cutts?


I see this niche being incredibly profitable if done right and since my income fro my other sites will take a serious blow from the Penguin, I need all the lucky breaks I can get....

Thanks in advance.
#create #postpenguin #site
  • Profile picture of the author Mister Rex
    You build sites the same way as before the update. You build manual backlinks and avoid backlinks from sites where service providers place backlinks.
    {{ DiscussionBoard.errors[6155541].message }}
    • Profile picture of the author redstanford
      Originally Posted by Mister Rex View Post

      You build sites the same way as before the update. You build manual backlinks and avoid backlinks from sites where service providers place backlinks.

      so EMDs?

      no more outsourcing my seo?
      {{ DiscussionBoard.errors[6155646].message }}
      • Profile picture of the author Mister Rex
        Originally Posted by redstanford View Post

        so EMDs?

        no more outsourcing my seo?
        EMDs are fine. It is how you use them that determines if you are hit. In one of my niches, there is an EMD.net on the 1st pages that wasnt there before the update.

        Looking at that site, it is a branded ecommerce site, not a thin content site.

        EMDs are ok, as long as they are not
        whatcoloreyeshadowgoeswithbrownshoes.com

        Those days are over. If you find an EMD that is short and somewhat brandable, there is no need not to use it. It is just a domain name.
        {{ DiscussionBoard.errors[6158297].message }}
  • Profile picture of the author sovereignn
    I build all my things exactly the same, no panda or penguin has changed the way I build sites
    {{ DiscussionBoard.errors[6155592].message }}
  • Profile picture of the author Fraggler
    Why not have a bit of a play and see what gives you the best results? There are some really strange results happening such as forum posts returning first page results for what seem like competitve terms fast.

    Your best bet is have a look at the current top 10 for your keyword and see what approach they are taking. They are ranking for a reason.
    {{ DiscussionBoard.errors[6155612].message }}
  • Profile picture of the author Oranges
    This way...

    If your keyword is "Fatt Cuntts Can Kiss My SSA" then your domain should be WhoTheHellIsJerryPage.com and your secondary keyword should be "Puppit Singhal's BS Review" See? by going this way, you won't be OVER OPTIMIZED and you're absolutely safe (Even that cutie l'il penguin won't bite you)! and after all that, im sure you'll rank for viagra and cialis.

    </Sick of Gurus!>
    Signature

    {{ DiscussionBoard.errors[6155662].message }}
    • Profile picture of the author redstanford
      Originally Posted by Oranges View Post

      This way...

      If your keyword is "Fatt Cuntts Can Kiss My SSA" then your domain should be WhoTheHellIsJerryPage.com and your main keyword should be "Puppit Singhal's BS Review" See? by going this way, you won't be OVER OPTIMIZED and you're absolutely safe (Even that cutie l'il penguin won't bite you)! and after all that, im sure you'll rank for viagra and cialis.

      </Sick of Gurus!>

      i don't know whether to laugh or cry....
      {{ DiscussionBoard.errors[6155685].message }}
      • Profile picture of the author Oranges
        Originally Posted by redstanford View Post

        i don't know whether to laugh or cry....
        1st option...:rolleyes:
        Signature

        {{ DiscussionBoard.errors[6155711].message }}
    • Profile picture of the author emigre
      Originally Posted by Oranges View Post

      This way...

      If your keyword is "Fatt Cuntts Can Kiss My SSA" then your domain should be WhoTheHellIsJerryPage.com and your secondary keyword should be "Puppit Singhal's BS Review" See? by going this way, you won't be OVER OPTIMIZED and you're absolutely safe (Even that cutie l'il penguin won't bite you)! and after all that, im sure you'll rank for viagra and cialis.

      </Sick of Gurus!>
      The way things are going, this might just work.
      {{ DiscussionBoard.errors[6156019].message }}
  • Profile picture of the author redstanford
    haha ok fair enough.

    instead of creating a new site al together - what if I created a kick*** Hubpage with my aff link on it?
    {{ DiscussionBoard.errors[6155751].message }}
  • Profile picture of the author brettb
    Product review site? Is this 2008?

    Think bigger. Actually sell the widgets!
    Signature
    {{ DiscussionBoard.errors[6157085].message }}
  • Profile picture of the author bangzenk
    Exact Match Domains or not? NO
    Keyword optimize or not? YES
    Add keywords at all? NO
    Do I build any backlinks at all? YES
    {{ DiscussionBoard.errors[6158273].message }}
    • Profile picture of the author redstanford
      Originally Posted by bangzenk View Post

      Exact Match Domains or not? NO
      Keyword optimize or not? YES
      Add keywords at all? NO
      Do I build any backlinks at all? YES
      some people are saying emd some are saying no emd
      {{ DiscussionBoard.errors[6158304].message }}
      • Profile picture of the author jimnastics
        Originally Posted by redstanford View Post

        some people are saying emd some are saying no emd
        There is nothing wrong with EMD, there are millions of EMD sites still doing as well as ever. It's just normal IM forum scare mongering.
        {{ DiscussionBoard.errors[6158713].message }}
  • Profile picture of the author JKflipflop
    Haha. I do not think the basics of building a website changes. Its not just Penguin but post any Google update, I am automatically brought to the realization that content is king.

    It is best to ensure that you continue having quality content being posted on your site. And even as far as your backlinks, stay away from mass automation. Do not make it really easy for Google to bust you.
    {{ DiscussionBoard.errors[6158347].message }}
  • Profile picture of the author TechGeek
    I think what Google wants is quality. Quality contents as well as quality backlinks. Need to be careful and clearly understand how Google defines "quality".
    Signature
    {{ DiscussionBoard.errors[6158377].message }}
  • Profile picture of the author cooler1
    I don't think people have a damn clue. A few of my sites were not affected by the Penguin and remain on page 1, but they were using the exact same on page SEO and backlinking as the sites which were affected and are no where to be seen. Plus the unaffected sites are in as equally as competitive niches as the affected sites so it doesn't seem it's anything to do with competition. So what can be deduced from that?
    Signature

    {{ DiscussionBoard.errors[6158393].message }}
  • Profile picture of the author datingworld
    I used the same methods as before. Optimise site properly, build backlinks yourself.
    {{ DiscussionBoard.errors[6158443].message }}
  • Profile picture of the author Kevin Perry
    People need to stop worrying so much about what Google does. Trying to keep up with all the updates and algorithm changes will make you go crazy and slow your projects down in the process.

    Keep in mind that it's the visitors that come to your site that make you the money, not Google. Optimize your sites for your visitors, not because Google says you should.

    Kevin
    Signature
    Owner and Operator of 6StarMedia.com - A website design and marketing firm
    Marketing Consultant for AuctionAutoBidder.com - An eBay Auction Sniper service
    Check out one of my clients for Database Services - Pebble IT
    {{ DiscussionBoard.errors[6158465].message }}
    • Profile picture of the author rinor81
      Originally Posted by The Godfather View Post

      People need to stop worrying so much about what Google does. Trying to keep up with all the updates and algorithm changes will make you go crazy and slow your projects down in the process.

      Keep in mind that it's the visitors that come to your site that make you the money, not Google. Optimize your sites for your visitors, not because Google says you should.

      Kevin
      So True!!!

      Thanks,
      {{ DiscussionBoard.errors[6158854].message }}
    • Profile picture of the author kaluuu
      Originally Posted by The Godfather View Post

      People need to stop worrying so much about what Google does. Trying to keep up with all the updates and algorithm changes will make you go crazy and slow your projects down in the process.

      Keep in mind that it's the visitors that come to your site that make you the money, not Google. Optimize your sites for your visitors, not because Google says you should.

      Kevin

      Google rules your world! Google made you, google will destroy you
      {{ DiscussionBoard.errors[6160564].message }}
      • Profile picture of the author Kevin Perry
        Originally Posted by kaluuu View Post

        Google rules your world! Google made you, google will destroy you
        You will be forever spinning your wheels if this is your belief.

        Kevin
        Signature
        Owner and Operator of 6StarMedia.com - A website design and marketing firm
        Marketing Consultant for AuctionAutoBidder.com - An eBay Auction Sniper service
        Check out one of my clients for Database Services - Pebble IT
        {{ DiscussionBoard.errors[6166126].message }}
  • Profile picture of the author cooler1
    Originally Posted by redstanford View Post

    I have been doing the standard product review sites but this latest google penguin thing killed me.
    Were you using any on page SEO plugins on your sites which were affected?

    I was using SEOPressor. Today, i've deactivated SEOPressor on one of my affected sites. I'll see if that makes any difference.

    Someone on this forum affected by Penguin said that they deactivated SEOPressor and they saw their site move up the SERPs, that was in addition to doing other things like decreasing the keyword density.

    http://www.warriorforum.com/adsense-...n-pressor.html
    Signature

    {{ DiscussionBoard.errors[6158607].message }}
  • Profile picture of the author quercus5
    Not much room left in the product review game anymore. I'd rather spend time building up an authority site with lots of great content focused on the end user.
    Signature

    FREE WSO Ebook: Offline Marketing Vault ($17 Value): Download Here

    {{ DiscussionBoard.errors[6158845].message }}
  • Profile picture of the author extremejava
    If you are not earning full time from websites then wait for 15-20 days before taking any step.
    {{ DiscussionBoard.errors[6159915].message }}
  • Profile picture of the author cayun
    I build manual content, just it
    {{ DiscussionBoard.errors[6159924].message }}
  • Profile picture of the author KaterSD
    The title should read how do you backlink post penguin update
    Signature
    Follow The Beginning of My Online Income Journey at:
    The Struggle2Freedom
    {{ DiscussionBoard.errors[6160028].message }}
    • Profile picture of the author Enfusia
      The thing that seems to be working the best for me post Penguin is relevant links. I.E. if it's a blog comment for a site about acne having the link come from an edu about cosmetology is working well. Having a link from a site about auto racing is not seeming to help much.

      Having anchor text variation is a big key that I have seen working as of the last 2 days.

      Had a site that dropped to page 4 from page 1 #1 went and put up 20 high pr low obl links over 3 days with only 5 of the links w/keyword anchored the rest the url or variations + 1 goofy term of "bookmark this" The site is now page 1 #10 and hopefully still climbing.

      Patrick
      Signature
      Free eBook =>
      The Secret To Success In Any Business
      Yes, Any Business!
      {{ DiscussionBoard.errors[6160540].message }}
  • Profile picture of the author wadboram
    I'd vote for EMDs as long as they can be branded. It works.
    {{ DiscussionBoard.errors[6160944].message }}
  • Profile picture of the author Nicky Papers
    This article from Microsite Masters gives a ton of insight on how to move forward after the Penguin Update.

    Penguin Analysis: SEO Isn't Dead, But You Need to Act Smarter | Microsite Masters

    Biggest takeaway from this article: SEO isn't as easy as it used to be, but there are solutions to get the results you're looking for!
    {{ DiscussionBoard.errors[6167345].message }}
  • {{ DiscussionBoard.errors[6167774].message }}
  • Profile picture of the author 1stpage
    If you are doing product reviews, I'd recommend they be money pages on an authority site. This way you would have more flexibility with the inclusion of additional niche related content for rankings and traffic. Avoid thin sites. Avoid automated backlinks.
    Signature

    {{ DiscussionBoard.errors[6167869].message }}
  • Profile picture of the author ayetti
    I had just started (literally 5 days before penguin) 2 emd sites in my niche, and they had sat 2-3 page for awhile, A day after penguin rolled out they shot up to two spots behind my main site. The EMD's are short and sweet, but still.....there was something happening there.
    {{ DiscussionBoard.errors[6167915].message }}
  • Profile picture of the author Rocketboy
    EMD´s still works fine, it is the way you optimize your site and build links that matters.
    {{ DiscussionBoard.errors[6169416].message }}
  • Profile picture of the author Aditeo
    EMD stil great even is there are ppl complaining about pnguin and emd . My opinnion use all techniques
    {{ DiscussionBoard.errors[6169589].message }}

Trending Topics